I started writing before the RNS, so ....8 Feb 2023 10:03
I have been quite concerned with the lack of SEE wins particularly as I had predicted that Nov/Dec last year would see a massive spike in deals. However I do believe SEE have a deliberate ploy of hiding behind NDA, which fits perfectly within Car manufacturing strategies of hiding details until their cars are released to the public. I am still confident that we are due a massive turnover in deals announced within the short term.
Why? Well the 2023 models have to hit the showrooms so sooner rather than later details will emerge. We know the 2024 models have to be road tested soon to meet upcoming European legislation that makes DMS mandatory, starting in 2024 for new platform cars
What is the evidence that SEE will hit their market share? You can consult Lewbo’s excellent chart for information on leads, that is a work of beauty. You can take the Magna and Mobileye deals to be very good indicators. You take the CFO buys to be a very good indicator, seriously why would a money man invest so much when he has information we are not privy to? The best indicator for me is what Martin Krantz says.
Martin Krantz is very disposed to bigging up his own company, his company wins, and his company fortunes. Martin could not hold down a PR opportunity if he tried. So when Martin says is is hoping SEYE will win 40% market share you can bet this is the upper end of the likeliness. So who else is going to win the other 60%? Cipia and the others will win some and they are also not shy of positive PR and bigging up wins, but if I read the situation correctly they should be smaller percentages, perhaps totalling 20%. So who will win the other 40%? You don’t need me to tell you who I think.
Oddly the worst indicator is what Paul McGlone says; as he has proven himself rather unreliable with his assertions. I take his words as too self serving however when he goes on record saying that SEE will achieve % market shares, he would be foolish to risk getting that wrong, and his percentage predictions fir right in. Sooner or later SEE’s understated PR has to change and the detail in SEE’s RNS’s has to start putting meat on the bones …. I just hope its in the next couple of months (for me personally)