RE: Estee Lauder4 Apr 2022 23:30
S4 Capital-owned Media.Monks division Decoded Advertising has been named as the media agency of record for luxury beauty brand The Estée Lauder Company (ELC) in North America.
The appointment follows a seven-month-long review led by Medialink with Decoded winning the multimillion-dollar contact which sees it briefed with the media planning and buying needs for ELC’s portfolio across the country for over 25 Estée Lauder brands.