RE: Why all the negativity...?8 Feb 2024 12:11
Thanks for the link Meconopsis, as you say well worth a read. TBH though, the more I read it, the more I wonder if it will work at all. Will Barratt, as the senior partner, try to run Redrow as a volume housebuilder, cutting corners wherever possible, and losing sight of the "premium" USP that Redrow aspire to? Will traditional RDW customers be happy to pay a premium price still, knowing that, in effect, they're buying a Barratt box? We'll have to wait & see. It doesn't look like a marriage made in heaven to me though I'm afraid.