Amazon is not the best outcome7 Jul 2021 15:15
The way I see it, if you are looking to preserve the business as is, you can get away with a lower offer and will have the boards blessing as demonstrated by the accepted offer from Apollo.
If you are perceived to want to load the business with debt, cut costs and asset strip you will have to pay up.
Therefore, Amazon will not have to bid very much higher than the existing accepted offer to secure the business, who would staff rather sell to, a consortium saying the right things or a company like Amazon who are existing partners.
If Amazon does decided to buy I expect an offer close to the accepted offer, they really don't need to pay up.