RE: Caution24 Sep 2020 18:58
Times have well and truly changed.
The SP may have come down before but we are now living in an online world that’s been injected with steroids in 2020. Meanwhile in the last 2+ years, Boo brand has literally sky rocketing with their advertising, appeal in sports, social media love island, tv etc. They aren’t just growing in the U.K. but worldwide and all that counts for a lot.
You are right to be cautious because of the past but the present and future is very different.