Chill Brands Group - Try the products yourself: TryChill or Try Zoetic as discount codes4 Oct 2021 11:55
Distribution / Availability of products:
Multiple Product Lines - With Distribution Deals contracted to take Chill to 10,000 AATAC stores, ultimate target is 88k full network.
Timeline - Confirmed at the AGM - 10k AATAC stores is still the target, all distributors still on board.
Smoker Friendly - The number 1 smoke shop chain in the USA stock Chill (separate to the AATAC Deal circa 850 stores) and the chain is expanding.
AATAC Member stores include 7-eleven, Chevron, Shell, Circle K, (the list goes on) 88,000 stores including those large chains with 3-4-5-6-7-8k stores alone.
The rollout will not be linear - i.e part of the reason SP dropped, you won't see 500 a month every month rolled out to get to that 10,000.
The rollout will not be linear - i.e. part of the reason the SP will jump when get a non linear (i.e big increase) which moves towards that 10,000 count in a shorter space of time.....
Products (In Chill line)
Smokes:
Hemp (with THC - hence not being on sale in the UK)
CBD Isolate Mint & Calm/Hush in UK (no THC hence being on sale in UK online at the moment)
Chew Pouches:
A product used to combat oral tobacco use big in the USA hence use of Rodeo etc to promote in USA.
Vanilla, Mint, Peach flavours.
Gummies: - Popular in UK and launching in the USA
New Product Line:
Non-Tobacco based nicotine pouch, stated to be on sale Q4 Cal year 2021 (aka any day from now) both online and in stores.
If this gets added to existing distribution deals you have a brand adding SKU's to thousands of stores.
Unlike CBD products this tobacco cessation product does not have the barriers to entry which CBD does.
Issues to date:
A bad original finance deal - replaced with an oversubscribed placing at 60p.
BOD not experienced in running a listed company, IR and some other decisions suffered, took a back seat as a result (hence SP drop)
Major recent positives:
Rhino Marketing are signed up to promote the Chill Brand - Look at their BOD & Advisory BOD
Viridian Capital Advisors signed up to assist in those items previously lacking and to headhunt BOD positions. - Look at their BOD & Advisory BOD
What you have is:
A company with a cool brand, great products, in one of the biggest growing CPG markets ever, and it owns the chill dot com web domain.
Multi $10bn markets already exist for tobacco cessation products. CBD products are becoming more and more popular.
Marketing and strategic corporate advisors who read as a who's who in the global CPG corporate and marketing space.
A share price which had been hit by short attacks, and people who didn't understand the CPG business making a lot of noise about things they don't understand as negatives.
The people onboarded recently can pick and chose who they work with, they have chosen to work with Chill Brands.
Watch the shares migrate to the USA as IR and PR goes up significantly with reputable sources quoting Chill, and the market waking up.