RE: SMS Interview20 Dec 2024 16:00
I don't buy the macro argument either. Some people make mistake of reading RNSs unquestioningly and take what is said at face value, but externalities paint a different picture.
US GDP continues to outpace rest of world, no evidence that higher interest rates have harmed US equities. Larger peers continue to grow and win blockbuster contracts. Share prices tell their own story. WPP up by about 12% this year, Publicis +22%. Even Omnicrom whose merger the market don't approve of ended up largely flat. Meanwhile S4 is -35%.
From 2021 peak we're now looking at a 95% drop. I do think S4 represents deep value at this level and with the right team/strategy in place can recover - but anyone believing its specific challenges are all macro related is delusional.