RE: Hisense QD Tv’s announced16 Apr 2018 10:37
Ref: your comment about the QD market getting going at last:
http://www.tdcheml.com/zxxq523009m.html
"When OLED panels were successful, the market share in the TV market was expanded in 2017. The quantum dot display market promoted by Samsung Electronics declined. The number of global sales decreased from 3.42 million in 2016 to 2 million in 2017. 42%; shipments of quantum dot materials also decreased from 3.11 tons to 1.9 tons in the same period, leaving 61%.
However, the Japan Market Research Institute Yano Institute of Economics conducts telephone surveys and face-to-face interviews between 2017/12 and 2018/3 for QD display panels and points out that the market will change in 2018, regardless of quantum dots or display panels. The volume will exceed the level in 2016 and will further increase in 2019.
The quantum dot panel sales performance declined in 2017. In addition to OLED TVs occupying the media layout and consumers’ attention, the current quantum dot display panel technology mainly focuses on the mid-tier market, while most television plants focus on 8K or 4K OLEDs. The order TV market is commercially unfavorable to quantum dot display technology; on the other hand, quantum dot materials are now high in cost and contain highly toxic cadmium, which has also kept many manufacturers away.
However, the Yano Institute of Economic Research pointed out that the emergence and mass production of low-cadmium and cadmium-free quantum dot materials, as well as the price reduction of liquid crystal panel materials that can be used in quantum dot panels, can change the current disadvantages of quantum dot display technology in 2018 The situation has made more manufacturers willing to join the quantum dot material and quantum dot display panel production market, and has become a factor that will drive the expansion of the quantum dot display panel production in 2018.
Moreover, quantum dots of emerging display technologies have great technological growth potential. New glass light guide plate designs, new protective film processing, or structures that do not require protective films all help to reduce the cost of quantum dot display panels and increase quantum dot displays. The size meets the trend of large-screen TVs.
The development of the global television industry has become a bottleneck. Especially after the LCD panel factories invested in mainland China have been put into operation, LCD TVs below 4K have almost only entered a price war. This is unfavorable for Japanese and South Korean TV factories with higher operating costs. New technologies drive the high-end market. Sharp chooses 8K LCDs. Sony and Panasonic choose OLEDs. Samsung selects quantum dots.
Although the current TV market for OLED is more popular, but the first to enter the 8K resolution LCD, and rising stars and Micro LED, is not a fuel-efficient lights, in the 2020 Olympic high-end TV market battle, the winner is unpredictable."
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