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Hi W66,
I’m good. I’m keeping to my original estimates if 24p. I know that sounds counterintuitive based on two days trading. Im willing to see this at IPO.
This is a Stella line up with a product to match
Tomorrow is another day and next week and other opportunity to tune it all around!
Twitter yesterday after the bell closed. Cellular goods made an announcement to say DB was still invested.
There was “chatter” he was out but he’s very much still invested and so are his team.
The marketing and advertising team clearly don’t understand how nervous investors are. They updated their Team online yesterday to include photos. Clearly they don’t have photos of everyone so just had some of the team included. This cut out someone of the bigger player associated with DB. Some have joined the dots incorrectly and seen this as a sign they DB no longer invested. Which is NONSENSE. This lead to them tweeting a statement yesterday to say he still was and it could be a RNS if he wasn’t. They even provided a link to major shareholders.
To many nervous investors.
It is what it is.
It was interesting that CBX clearly wrote on their Twitter account that DB is still very much invested in this product!
Also, very interesting to see significant transactions disclosed at the end of the day.
Let’s see how the morning opens up.
Look I don’t like it. I don’t begrudge anyone making a buck. The big players play their game they do it well. They play the margins. There was a 5% spread so they had to shake down better 10-15% it’s only way to trigger stop losses and create liquidity in the market to buy bigger.
I don’t like it. Makes me feel a little uneasy. However, I’m on this ride all the ups and downs.
Think of it this way - big player read this board too. They know we were waiting for launch. When it didn’t perform as we expected what do the little investors do? They jump ship. The price spike to 11.70. The wyckoff method of market manipulation is designed to do exactly what is has - cause uncertainty! It’s genius. I get it. I don’t have to like it though.
Let the big boys do what they need to do. Just hold your nerve. I know it’s easier said than done!
It’s wyckoff accumulation. This is I hope is the selling climax. The whole strategy is designed to get “little investors” like you and me out of the game.
It’s scary as hell. It happens in Bitcoin all the time. I don’t invest in Bitcoin because I truly couldn’t handle it. I’m an old fashioned trader. FTSE 100 and 250. First time I’ve invested in a start up. I tend to use lagging indicators.
This is scary. I don’t like it but I know what it is.
Hold your nerve. I’m sure the team have a strategy and they will stick to it. They have the best advise and team in the business!
Dodge is a shake out. Someone today has made a lot of money! Personally all power to them. If you’ve got the cash to play with why not. It is the “little investor” that gets shaken out though.
It is what it is. Let’s see what they bring to the table in the next few days.
GB - your wife is a lucky lady!
To me this is an old fashioned shakeout. I’m almost relieved it’s happening. The volumes are high enough for me to make this call. When you look at the TradingView the data is still BUY.
All the nervous investors will fall from the tree. Notice how the big player are sitting on their hands?? This is being driven by retail and not investment houses.
It’s typical of a phase D price accumulation! Check out the bought volume! Someone saw an opportunity this morning. Played it like a fiddle. Bought in at a super low price and will now sit back. I’m totally relieved we’ve had this shake out it was long over due. And breath!
We can now relax sit back and let the market find it’s true level. So long as CBX keep up with raising their profile all will be good.
In response for those shouting for samples - I truly hope Birchbox or one of its competitors are on-board and we will have samples sent door to door to an established buyers market.
For those talking about to high a price point - PLEASE?!! Really. This is DB & VB we are talking about. It’s a Spa brand not a supermarket brand. High end retailing!
For those talking about websites - this isn’t Walmart, Target. Ever walked into Prada? How about Gucci?? No? Then step away! Let the pros do what they do best.
If you want really expensive check this out crem de la mer …….
Price point and website meets expectations. I want to see a raised profile and marketing strategy befitting of the team they have assembled.
Day 1 was a little - Meh!
Day 2 - Now we’ve had a decent shake out we can see real investors come to table and let it settle at its true market appreciation.
Let’s see what they bring to the table in the next few day ….. I’m disappointed that they focused on what they couldn’t deliver vs what they could.
Let’s see what today will bring - first day after product availability.
Great product. Great proposition. Amazing senior leadership team.
It’s anyone’s guess. Launching in volatile market. Think it’s great we’ve posted gains against a bearish market.
It would be great to see some double figure growth following the launch of the product. That said, I’m looking forwards to see what type of marketing strategy they’ve gone for. That will be telling.
I’ve been saying for a while this is an accumulation phase D. It’s interesting to see it approached from a different angle. Thanks for sharing.
The phase I see it operating at currently will break once we pass the 13p resistance bar. This will delivered through volume ideally on product launch.
I will repeat what I’ve said previously:
1. Before Christmas and with a decent distribution and sales proposition via Birchbox or simian I belive the price could hit 24p.
2. Before Christmas and an Instagram post from any of the Beckham family or an associate celebrity endorsement I think the sky is the limit *providing they can keep up with supply and 75p wouldn’t be off the cards.
3. More realistically I’m expecting a slower growth model and therefore within 12-18 months I’m expecting a creep up to 75p providing they can translate opportunity into sales.
The team they have behind the launch of this product are phenomenal. It’s like reading the “who’s who” of team DB.
VB & DB are incredibly influential. This brand and proposition aligns with their values. I noticed some subtle similarities (creatively) with Models used by VB and that of CBX. Which is to be expected as the Creative Director associated with DB is also working with CBX.
Interestingly IVY Park - Beyoncé label is indirectly linked to the management team. Just saying - stateside you would need that kind of leverage for market penetration.
Anyway enjoy the ride!
The more I’m digging the more that this is lining up for me. The company have been on a showing spree recruiting the best talent in the industry.
Heard of LAVVAN inc.? Me neither! Think it’s because cannabis products in the U.K. haven’t really made their mark yet.
Here is a link to their website www.lavvan.com
Arguably the most influential manufacturer in the field of cannabis products. Guess what? CBX have many of their leadership team on their team.
CBX means business. This isn’t your average “start up” ……..
Or Associates …..
Just picked this up on their website. Im pretty sure this wasn’t there last week!
Ross Connolly
Non-Executive Director
Ross has worked in sports and entertainment for over ten years. At CAA he joined their sports talent and property sales group, tasked with building the talent offering. Key client signings included Harry Kane, Philippe Coutinho and Nico Rosberg. After three years at CAA, Ross joined KIN to run their commercial partnerships team, managing high- profile clients Neymar Jr, Chelsea FC and Inter Miami CF. His work with David Beckham’s management team led to his move to DB Ventures as Commercial Director.
One tweet by DB or his associates for this product and it goes Stella. You have both U.K. and Stateside interest in the product. He is invested in the product and it’s aligned with his Brand. It’s highly plausible. That would certainly be a nice little Christmas gift to us all.
I think you might have underestimated. I would be delighted with 20p (please don’t get me wrong). I genuinely think it will perform better than expected. The team behind this launch are incredibly astute and 100% on top of their game. The marketing is targeted and if they have a company (as I suspect) like Birchbox onboard and have endorsements lined up then I think this could outperform both short term and long term expectations.
I’m in this share one way or another for 3 years. At which point I’m anticipating some maturity and a levelling out!
Just thought I would add - there isn’t any trading in the US as it’s ThanksGiving Holidays over there! My Might be a reason your seeing lower volumes. The US will be all over the share as they have seen the growth of this sector blow up and expand at pace. They know the value of the proposition! In the U.K. - less so for the uninformed investor.
What does that mean?? More opportunities for us to add a few more shares to our portfolio before this gains momentum next week!
Happy Days!
What do Sarah Hemming - Cellular Goods Creative Director & Myles Palmer - Cellular Goods Digital Lead have in common? They have both worked for DAVID BECKHAM. What other major celebrity have Myles Palmer worked for? None other than the Queen herself BEYONCÉ - all bow down!!!
Who is the common denominator in this very pleasing line up, none other than David Gardner - Non-Exec Director for Cellular Goods and business partner to Mr. Beckham himself.
Coincidence? I think NOT!!
This brand is positioning to really make an impact!!!
Exciting!!
Thanks. I don’t do Twitter but was able to see the link.
Let’s see what the next two weeks brings. The volume would be well and truly turned up by a single tweet from VB or DB or even from any member to his football team. Love Hemp has endorsements from people that can’t actually use the product. I’m assuming that as this is synthetic it’s not classified in the same way? So can be used by athletes when they get to that point in the deployment?
Was a nice tweet by CBX.
My money is still on a Birchbox collaboration.