Member Info for Cranleigh

In the 10 September Proactive interview, Trevor spoke of US Chill rollout in 2 weeks to one month.

How do people expect the SP to react to that news when it comes? No real change because the recent rise anticipates it, short spike, rerating to the x pence level....?

I suspect answers will be vague, but who knows?

I’ve already sent in my questions so that they have time consider and answer (or not!) either in the presentation or in Q&A after it.

I almost agree with your last paragraph, RKB!

I expect they are confident of announcing a roll-out before the AGM - they are hardly going to do it either at the (very formal, motions-only) AGM, and the Investor Presentation is scheduled, somewhat surprisingly, at 4pm - during market hours; unlikely, therefore, that it will reveal any price-sensitive information?

I think you need to halve your sales and gross profit figures, Mozax. As I understand it, $10/unit is current retail, and via distributors we sell at more like $5 and make gross profit of around $2.5/unit. Online we should do better.

I suspect English lessons alone may not suffice....
Fasten seatbelts for 7am tomorrow!

until our results have to be published.

We know they will be bad, but also quite irrelevant to judging the outstanding prospects of the new CBD business.

If the Board are able to accompany their publication with solid news of rollout through one or more of the contracted distributors, especially with any forecast of sales, IMHO the share price rises of Friday and today will look like molehills as they disappear into the rear view mirror.

Rollout plan news will be very welcome, but IMHO it will be some actual sales (and resulting profit) figures that really start getting us a Market Cap that reflects some of the long-term potential.

I shall try not to be "alarmed"!

Me too, I’ve lost everything (not).

If you think Ananda resembles a snake, you’re close - Anaconda. Which pretty much involves adding “con” to his handle - funny, that.

Yes some of the SXX wounded are here!

I can only endorse all that Dave says - for my part, I am hoping and expecting to make up all of my considerable losses on SXX several times over.

I am confident that some investors far shrewder than I have built or are building substantial positions in ZOE, confident of the prospects ....

Any room for old ones that understand what’s going on?!

For “for candles” read “four candles” or “fork handles”?

I understand that for Chill, the priority brand, the present Gross Margin is 50%. On Zoetic it is higher.
Before extrapolating that rate of GM across all projected future sales, I personally am banking on some reduction of it to account for instance for:
- competition - we have a very nice premium product, brand and packaging, but we aren't the only guys on the street
- distributor margins
- transport costs to Europe
- producer and copacker fees.
And then from whatever Gross Profit you estimate, you need to deduct marketing costs and overheads.
Be assured, I still come, even with cautious assumptions, to bottom-line telephone numbers!
Probably lip-lickingly good enough to attract a predator before we become ridiculously expensive.
And I am not worrying about a capital raise - with the ED debt being repaid, I think the Board are confident of not needing to raise more than the cash coming in from our big shareholder/distributor.
Certainly given anything like 50% Gross Margin, unless we concede ridiculous payment terms for customers and/or to suppliers, working capital should quickly be financed through cashed sales.
Roll on the rollout/s!

In an idle moment I checked the meaning of Ananda - “Ananda refers to a joy that changes and dances in many ways to enthrall your mind and keep your attention occupied and interested forever.”

Describes him/her/it perfectly, don’t you think?

“ The Company expects to launch with the US distributors over the next few months whilst the groundwork and logistics for the international distributors is finalised. The Company hopes to have sales in non-US markets for the Chill brand before the end of 2020.”

When the sales start coming through in the next few months, and being reported, I don’t think we’ll see 15.5p again.

Head and shoulders my a***

Your “sea of Blue buys” unfortunately only adds up to around 150K shares - more like a puddle?!

However, I’m dreaming with you....

Maybe an error on LSE, which is showing the SP at 14.70 whereas Bid is 15.50 and Ask 16.00....

As I read it, the charge was created on 12 May as security for sums then due to Nick under a Settlement Agreement - those sums could logically be of any amount. I guess we will know more when the accounts are published.

I have to say I’m impressed by the strong gross margins implied by the listed unit costs of the various SKUs!

Makes sense, RH - I think we meet the Net Tangible Assets test

"sounding very much like Greta" - nice turn of phrase, Dave, and I love it when poor competitors are denied distribution and the market moves towards premium quality!

13p was a high?! You clearly haven't been here as long as some sufferers, Chesh! Welcome aboard, anyhow.