Gaming Revenue17 Apr 2024 12:40
Some interesting numbers come out when you research the revenue on gaming, as per WATechnologies article https://www.watechnology.com/news/mexico-the-new-igaming-giant-in-latin-america
Gaming revenue's in Mexico are set to hit $1.2 billion in 2024, clearly a main driver for getting some of that revenue is how you market it and the channels you use.
To remind ourselves MOS have Capital Media Sports, Estadio Talk ( to follow ) Livescores, Bitso, Football Club Databases, NFT databases - in other words an audience from day 1, they don't have to try and build an audience as they already have one in excess of 25 million.
What might be an acceptable portion of the market to capture using a high end platform controlled by people with years of experience in the betting game and knowing exactly what buttons to press with the punters ?
Would 5% be achievable or maybe more over a year or two ?
The Mexican gaming Market will increase by 20% CAGR so the figures will look something like this over 5 years
$1,200,000,000
$1,440,000,000
$1,728,000,000
$2,073,000,000
$2,488,320,000
The recognised gross revenue for online gaming is approx 13% ( wagered less payout )
13% of the 5% share of the market equates to $7,800,000 gross revenue.
27% of $7,800,000 is $2,106,000
Just my basic musings but nevertheless shows the potential of the market and just how well Estadio Bet are well placed to take advantage of it.