RE: Enough is enough3 Apr 2021 11:58
Hutters,
One of my fears. I don't think that it will in anyway that it will end BOO for a second. I'm not invested at the moment as I trade this stock and have been since IPO.
I am not happy to buy in now, as this generally rises to perfection and pulls back post results. Those high to results/TS have been getting lower on the last 3.
Headwinds I see are mainly sentiment driven. Young customer base, very woke, BLM etc they only need to reduce their spend by a few % or for 5-6% of their customers to boycott altogether to slow growth. On top of that, high unemployment across young people.
At the moment, if that happens or not is irrelevant. Its the uncertainty that it might. Markets hate uncertainty. And that's why we are at £3.40 and not £6 as everyone was expecting a few months ago. People can argue all day long about the in and outs of donald ducks backside but you cant argue that holding this stock since last summer has been painful.
If I was holding at a loss I would hold. If I could sell into a rise into results I would, as that's what I do every time.