Member Info for 2phevs

That Nike thing might not be so far fetched remember all the WuTang stuff with MTH earlier this year

This yesterday

https://www.adstasher.com/2024/11/another-slam-dunk-for-nike-wu-tang-clan.html?m=1

Wow

Starts with streaming then goes through display then search so multiple ads in different formats for the same brand so storytelling like MTH and Albert were talking about finally Mirriad on the page as its clients

Ffs

API guys are integrating these past few months...if you look at that Amazon slide it sta

Buttons again

Wonder what all the tech and

Well Amazon defo use iSpot

https://www.ispot.tv/brands/7Q1/amazon

That last link mentions the Amazon full funnel upcoming roll out got to be iSpot won

SD and PM they've both liked a post from Quortex CEO about being new partners with Magnite Control Center and Amazon Connections Marketplace 2 weeks ago seems like they're the provider of in image formats L bands and the like but no VPP

Could this be the missing piece finally coming together

Here's the post

https://www.linkedin.com/posts/zackrosenberg_adtech-digitaladvertising-videomonetization-activity-7256663401907548161-yrAx?utm_source=share&utm_medium=member_android

Here's what they do for Magnite and Amazon

https://www.qortex.ai/creative-gallery?utm_campaign=Weekly%20Newsletter&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--_44gORyAOl8-dPgOB1Eo9RUrlK9TcbP-WbzOdorA0OooPeqBfOHxS0J0W-kLMgDMqaLu4

Remember Quortex Albert mentioned them with Mirriad in the same video a few months ago

Well just been tracking likes from

Have you had another 500k

Haha sabbatical like that

Well that iSpot measurement is definitely programmatic through Amazon S3 and Mirriad definitely use and are proficent in Amazon S3

This guy is worth checking out at Mirriad he is now Head of commercial partnerships EMEA his last post had very senior admirers from Sky Ad Alliance (AdTech provider for the top 2 German networks) Dentsu VW another P&G (so must be going global with Mirriad) Channel 4 and others

https://www.linkedin.com/posts/louis-wakefield-1a933762_virtualplacement-virtualproductplacement-ugcPost-7249075991619211265-ldA8?utm_source=share&utm_medium=member_android

I've allowed it as it only puts it on your system for 14 days rather than the usual 90

Have you looked at the Magnite link Stephan confirmed at the AGM that they are still actively working with Magnite perhaps this is the bedrock SSP he mentions in the webinar also the CTO at Mirriad Phil mentioned working towards SELF SERVICE in the MSFT webinar back in June

MM still highly way above normal excited and active liked 4 yesterday particularly notable this one from Mirriad partner Magnite loads of Mirriad content partners listed there

https://magnite.showpad.com/share/GkTtnhZK5p8mW0YqJxBS0

Karen liked this tvsceintific article yesterday sounds very much like Mirriads new measurement non skippable format

https://www.thedrum.com/opinion/2024/11/13/tv-20-driving-measurable-business-outcomes

MTH also liked this post from a regular P&G admirer of Mirriads posts seems like P&G and Mirriad getting very cozy together great poster child to use

Here's the post she liked

https://www.linkedin.com/posts/eric-austin-34ba8611_ebony-power-100-business-disruptors-activity-7262592792864944128-dvRq?utm_source=share&utm_medium=member_android

Cadillac Nissan and Amazon Ads

Go through the list of speakers LOTM at the bottom of the conference page P&G Pernod Ricard Coca-Cola Verizon US Bancorp National Hockey league

Just clicked on the link to the ANA multicultural marketing & diversity conference and up comes Marc Pritchard the Chief Brand Officer for Proctor and Gamble stating "this is the most important marketing conference in the industry" no wonder MTH is there with one of Mirriads biggest clients I REALLY HOPE THAT NEW ISPOT CAMPAIGN WAS A P&G ONE

Great video and written testimony from Marc Pritchard on the link

https://app.ingo.me/q/gouol

Short video by Marc states Multicultural Marketing is THE biggest growth opportunity

Bloomin phone buttons

But for the 1st time I've seen anyone from US Bancorps branch brand US BANK with 3100 branches in the US 70 bill mcap should have a good marketing budget MTH post is about an Amazon Ads event in LA she's going to in a few days also a very senior guy from Amazon has liked her post

Here's the post and the US Bancorp marketing managers profile along with the Amazon guy

https://www.linkedin.com/posts/mthernandez_anamulti-inclusivemarketing-activity-7262643388548624384-nWkT?utm_source=share&utm_medium=member_android

https://www.linkedin.com/in/danielherrera710?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app

https://www.linkedin.com/in/frank-salinas-301b3413?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app

This last one is Amazon Studios