The 6 figure measurement campaign was an inclusive one8 Nov 2024 09:30
Just noticed MTH'S post on the game changing first of its kind measurement study mentions at the end
"In the case of this campaign across inclusive media and STORYLINES"
Storyline..... is fitting in with the Albert Thompson webinar
VPP including invisible image tracking inserted into the frame then store visits, web visits and card payment purchases recorded is the Holy Grail for brands