(Alliance News) - Itim Group PLC on Wednesday said it signed a five-year "multi-million-pound" contract renewal with Majestic Wine Warehouses Ltd, a retailer with over 200 stores.
The retail software solutions provider said the subscription renewal for Itim's Unify platform supports retail, business-to-business and direct-to-consumer sales covering processes. It explained that Unify provides a single view of customer, product and real time stock across all channels.
Majestic Wine Chief Executive Officer John Colley commented: "In 2021, Majestic selected Itim's Unify platform as its technology partner. Together we have turned Majestic into what we believe to be one of UK's leading omni channel retailers. I am pleased to extend this partnership to cover Majestic's next five-year digital journey."
Itim CEO Ali Athar added: "We are delighted to be continuing our relationship with such a prestigious retail brand. This five year renewal is an endorsement of Majestic's confidence in our Unify platform which seeks to help retailers achieve omni-channel excellence by driving sales and profitability by putting 'the customer' at the heart of Majestic's unified retail business model."
Shares in Itim were up 8.6% to 38.00 pence each in London on Wednesday afternoon.
By Greg Rosenvinge, Alliance News senior reporter
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Itim Grou (ITIM)