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IN BRIEF: Next Fifteen says M&C Saatchi offer will not be approved
Next Fifteen Communications Group PLC - London-based digital marketing firm - Admits that takeover offer for London-based advertising agency M&C Saatchi PLC is unlikely to be approved by M&C Saatchi shareholders at a general meeting called for October 31. London-listed takeover vehicle AdvancedAdvT Ltd and its chair Vin Murria, who together hold 22% of M&C Saatchi shares, are bound to vote against the scheme, due to a previous statement, Next 15 notes. AdvancedAdvT's rival offer for M&C Saatchi lapsed at the end of last month. While the board of M&C Saatchi at first had favoured Next Fifteen's offer, a decline in the Next Fifteen share price caused the M&C Saatchi board in June to withdraw support for the offer, which was a mix of cash and shares.
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