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Safetell's website has just recently put nine new articles on automatic doors at the top of its "Insights" sections, a clear indicator of how it is working to capitalise on this market opportunity:-
http://www.safetell.co.uk/insights/
Here are some extracts from three of the articles:-
"WHAT ARE THE BENEFITS OF INSTALLING AUTOMATIC DOORS?
An automatic door installation is the optimal solution for a wide range of businesses. They eliminate a number of logistical issues, making access more streamlined and convenient while adding to the aesthetic appeal of your building.
What are automatic doors and what benefits do they offer? ...
Convenience ...
Accessibility ...
Better hygiene ...
Added security ...
Saving Energy ...
Efficient use of space ...
Easy maintenance ...
Improve your overall image ...
Automatic Door Installation Services with Safetell
At Safetell, we have years of experience in security, safety and services to professional organisations. We offer an honest and cost effective solution for all your automatic sliding door needs, from automatic door installation to maintenance. To find out more about automatic door servicing and our reliable automatic door installation and maintenance service, contact us today."
https://insights.safetell.co.uk/automatic-door-installation
"WHY AUTOMATIC SLIDING DOORS ARE GOOD FOR COMMERCIAL PROPERTIES?
One of the means through which us at Safetell help businesses achieve greater better on-site security and accessibility is through the installation of automatic sliding doors. We bring a range of benefits to commercial properties while playing a part in the overall security set-up in the building.
At Safetell, we’re committed to improving the security and accessibility environment in which businesses operate. In this guide we’ll explore what automatic sliding doors are, and the benefits they can deliver for commercial properties. ...
Creates a more inviting environment ...
A sustainable solution ...
Glazing options ...
Open up your space ...
Enhance natural light ...
Compact operation ...
Security ...
Safety ...
Enhanced appearance ...
How can Safetell help?
... We can also offer our automatic door servicing contracts where we implement our 'repair not replace' strategies, in order to save you money! ..."
https://insights.safetell.co.uk/why-automatic-sliding-doors-are-good-for-commercial-properties
"HOW DO AUTOMATIC DOORS HELP PEOPLE WITH DISABILITIES?
... Automatic doors are particularly helpful for people with disabilities. Any organisation that is serious about widening access and promoting accessibility should consider installing automatic doors.
Breaking down barriers
People with disabilities make up a significant percentage of the population (22%) ...
The advantages of automatic doors for disabled people ..."
https://insights.safetell.co.uk/how-do-automatic-doors-help-people-with-disabilities
Safetell's autodoor business expansion plan looks to be 'pushing at an open door':-
"Global Automatic Doors Market [2023-2030] Set to Grow at a Remarkable Pace in Upcoming Years
Published: April 6, 2023 at 3:36 a.m. ET
Automatic Doors 2023 Market Worldwide Research Report ..."
https://www.marketwatch.com/press-release/global-automatic-doors-market-2023-2030-set-to-grow-at-a-remarkable-pace-in-upcoming-years-2023-04-06
28 Feb 2000 7:01 am RNS Interim Results - to 31 October 1999 & Other News
"... In the year ended 31 March 1999, the Safetell Group made profits before tax of
£168,000 and had net assets of £922,000.
The total consideration of £1.5 million, which is payable in cash on
completion, is being financed by a bank loan repayable over seven years. ..."
https://www.investegate.co.uk/newmark-technology/rns/interim-results---to-31-october-1999---other-news/200002280701342646G/
Safetell's turnover at its point of acquisition by NWT, at the turn of the millenium, was probably somewhere in the region of c. £2M. p.a., judging from its first full year impact on NWT's results.
By 2016 this had increased to c. £14M., the large majority of this increase being organic growth.
With the decline of Safetell's traditional banking business, Safetell's revenues have since fallen back to an annualised level of about £4M. now, though this decline now seems to be reversing.
Indeed, with Safetell's planned expansion in the UK autodoor servicing market (estimated at twice the size of Safetell's traditional markets), there is scope for both a strong recovery in Safetell's revenues, and a strong increase in its proportion of recurring revenues.
An eventual return to the previous annual revenue of c. £14M. for this subsidiary looks quite possible in the long term, and indeed higher, but this time combined with higher margins and a higher rating to reflect a substantial recurring revenues element.
23rd Jan 2023 7:00 am RNS Final Results
"... Physical Security Solutions division - Safetell - Diversifying our product portfolio ...
Demand for security products has normalised in recent months and our return to growth has already begun. Several delayed projects have now recommenced and demand for security products and services appears to have recovered to above pre-pandemic levels. This provides confidence that the business is well-positioned to achieve its ambitious growth strategy.
Product update
A strategic priority in our long-term plan is to grow service and maintenance work in the UK autodoor servicing market, estimated at twice the size of Safetell's traditional target markets. ..."
https://www.lse.co.uk/rns/NWT/final-results-fjybevmguogyzsg.html
Safetell's website has just put a further four new articles on automatic doors at the top of its "Insights" section:-
"Insights
Keep up to date on our product news, business announcements and industry-related content on how to effectively and efficiently secure and maintain your organisation."
https://www.safetell.co.uk/insights/
Here are some extracts from a couple of the articles:-
"Automatic Door Repairs
05 October, 2023
Automatic doors are an essential part of modern-day infrastructure. They are a convenient addition to a wide range of different buildings, widening accessibility while aiding security and energy efficiency.
Automatic doors have to work hard, particularly in places with a high footfall. Over time, moving parts and other components can be subject to wear and tear. Add to that weather conditions, accidents and impact, all of which can eventually lead to breakdowns and the need for repairs.
Automatic door repairs and maintenance ensure that your automatic doors keep working efficiently for longer, extending their service life and minimising the risk of unscheduled downtime. ...
Do you need automatic door repairs?
Regularly serviced and maintained automatic doors will continue to work efficiently for many years. Key to a long service life is ensuring that any potential problems are identified early.
There are several signs that can indicate you need to consider automatic door repairs. These include:
• Slow or Delayed Opening/Closing ...
• Partial Opening/Closing ...
• Intermittent Operation ...
• Misalignment ...
• Visible Damage ...
• Obstruction Detection Issues ...
• Leaking Air/Water ...
• Electrical Problems ...
• Noisy Operation ...
Automatic Door Repairs & Maintenance from Safetell
Even with regular preventative maintenance automatic door repairs are sometimes still required to keep doors working safely and efficiently.
At Safetell, our team of professional engineers can carry out timely automatic door repairs to keep them operational. We help to minimise door downtime and the added inconvenience of faulty, unreliable automatic doors.
Regular maintenance can help to minimise the risk of automatic door failure and give you confidence that your doors are safe and working efficiently.
We offer two maintenance and repair packages for our clients. Progressive Service is non- contracted, purchase order-based option, which allows clients to benefit from Safetell’s service and maintenance offering without fully committing to a contract.
Proactive Service is a contracted alternative, which offers returning clients the peace of mind of enhanced response times, discounts on parts, and reduced rates on call-out and repair fees.
Contact us to find out more. ..."
https://www.safetell.co.uk/insights/automatic-door-repairs/
"Automatic Door Repairs
... Emergency Automatic Door Repairs
An automatic door which malfunctions can pose an immediate safety hazard and be inconvenient for building users. Safetell provides rapid response emergency automatic door repairs to get your doors in full working order again as quickly as possible.
Commercial Automatic Door Repairs
Commercial buildings depend on the safe, reliable and efficient operation of their automatic doors. If your doors break down or have problems with their operation, it can be inconvenient and costly. Our team of engineers can be on-site quickly to ensure that your doors are operating safely and efficiently. With our ‘repair not replace’ ethos we won’t charge you for new parts when existing components can be repaired. ..."
https://www.safetell.co.uk/insights/automatic-door-repairs/
"Automatic door repairs London
05 October, 2023
... Automatic door maintenance in London
London is a city that is constantly moving, meaning that businesses, commercial spaces and public facilities need to ensure convenient access. One of the means through which this is achieved is by automatic doors. These enable speedy and convenient access and exit from a building with the minimum of fuss.
Ensuring that automatic doors operate effectively and safely as and when needed, even in the busiest environments, requires regular maintenance. This plays a vital role in preventing unexpected breakdowns and extending the lifespan of automatic doors.
Routine automatic door maintenance will typically include inspection, lubrication, adjustment, and testing of door components to identify and then address any potential problems. This ensures that any developing issues are spotted early on and then addressed. Automatic door service London technicians will also conduct comprehensive safety checks to ensure that doors comply with the relevant industry standards and regulations.
Our automatic door London repair service
At Safetell, we understand the importance of well-functioning automatic doors in both commercial and residential settings in London. Our team of highly skilled technicians have years of experience and offers comprehensive automatic door repair services to businesses and property owners.
We work swiftly to diagnose and rectify any issues, reducing downtime and quickly restoring access.
Remember that regular maintenance helps to maintain the optimal performance of your doors for longer. Regular maintenance and servicing should be a part of your overall building maintenance strategy. This not only ensures that a vital part of your building systems is working effectively, but it also reduces costs over time. ..."
https://www.safetell.co.uk/insights/automatic-door-repairs-london/
And Safetell's website has just put another four new articles on automatic doors at the top of its "Insights" section:-
"Insights
Keep up to date on our product news, business announcements and industry-related content on how to effectively and efficiently secure and maintain your organisation."
http://www.safetell.co.uk/insights/
"Automatic Door Not Opening
11 January, 2024
An automatic door not opening can be a particular headache limiting access to your building. Wear and tear, accidents, weather and the passage of time can all take their toll on your automatic doors. They may develop problems that interfere with their operation. ..."
http://www.safetell.co.uk/insights/automatic-door-not-opening/
"Commercial Door Repair Service
11 January, 2024
... Some of the operational issues to look out for include:
• Slow or inconsistent operation ...
• Noisy operation ...
• Safety Sensor Failures
• Worn or Damaged Component
• Control Panel Malfunction
• Faulty Wiring
• Physical Damage ..."
http://www.safetell.co.uk/insights/commercial-door-repair-service/
"What is BS EN 16005?
12 January, 2024
BS EN 16005 is a set of guidelines that have been developed to ensure the safe installation and operation of powered pedestrian and commercial doors. ...
Regular automatic door maintenance should be carried out to ensure that they operate safely and efficiently. BS EN 16005 must be complied with in full to ensure legal obligations are met and the safety of users is assured. ..."
http://www.safetell.co.uk/insights/what-is-bs-en-16005/
"Automatic Door Installation
12 January, 2024
Do you need an automatic door installation service? Call Safetell now to see how we can offer packages of exceptional value for money – something that gives us an edge over our competitors. ..."
http://www.safetell.co.uk/insights/automatic-door-installation/
NWT's annual revenue split last year (year ending 30th. April 2023), Grosvenor Technology (people & data management) / Safetell (physical security), was £15.574M. GT / £4.74M. Safetell: i.e. 23.33% Safetell.
And within Safetell's revenues, automatic doors represented a minority of its revenue.
So it's actually a relatively small part of NWT's group revenues, at the moment.
But just this one, minority area of business, for just one of NWT's subsidiaries (its smallest subsidiary), has multi-million pound profit potential.
26th Sep 2023 7:00 am RNS Final Results
" ... In the last year, we added a further 200 doors and now provide call-out support across over 2,000 doors, representing a substantial national footprint.
This market continues to be a strategic priority for Safetell, with autodoor servicing in the UK estimated at twice the size of Safetell's traditional markets. ..."
https://www.lse.co.uk/rns/NWT/final-results-s32ymd0rnewx4w0.html
So the UK autodoor servicing market is estimated at twice the size of Safetell's traditional markets; and can also provide higher margins and more recurring revenues.
What could this translate into?
Well, Safetell reported over £15M. of turnover in its year ending 30.4.15; a year in which NWT made pre-tax profit of £2.252M. on turnover of £22.85M.
So pro rata, this could potentially translate into annual autodoors revenue to Safetell of £10s of millions, potentially yielding annual autodoors profit of a few £M.
Safetell's size, and the fact that it is 'system agnostic', should mean that it is far better equipped to handle national servicing contracts than the smaller players in this fragmented industry.
And with other providers having a poor reputation, Safetell could well be meeting a compelling gap in the market.
Indeed there's no reason why it can't become a 'go-to' provider for such national servicing contracts, if indeed it isn't already.
As regards how good some maintenance businesses can be as investments, Mears Group (MER) is a stellar example: a former fifty-bagger, low to high.
And MER in late 1999 was as low as 10p/share, before it c. 10-bagged, to c. 100p, in about a year and a half.
That relatively rapidly c. ten-bagging was a classic re-rating upwards situation, of the type that now looks to be underway at NWT.
And it shows how investor perception of a stock can change, as a company's business changes.
MER had been a lowly-rated cleaning stock, but a move into maintenance transformed it.
With the combination of soaring profits and a soaring rating turbo-charging its share price.
As with MER, increasing profits and an increased rating for the transformed NWT should go hand in hand, complementing and enhancing each other's impact to create a double positive whammy.
For example:-
• Doubling earnings & a doubled rating = a quadrupled s.p.
• Trebling earnings & a trebled rating = a 9-fold rise in s.p. (i.e. 1,000%).
• Quadrupling earnings & a quadrupled rating = a 16-fold rise in s.p.
NWT's shareholders base - most of which is long term - seems pretty sticky, so should require some quite aggressive bidding from buyers to wrestle away significant amounts of shares from them.
This should be an ongoing process over quite some time, underpinned by ongoing growth from the company.
Hedgehog100 Posts: 3,396 Price: 82.00 Strong Buy
RE: Automatic Doors Benefits & Market Opportunity 17 Jan 2024 17:01
" ... So pro rata, this could potentially translate into annual autodoors revenue to Safetell of £10s of millions, potentially yielding annual autodoors profit of a few £M. ..."
Going back to my estimate of potential NWT autodoors servicing profit, I've been doing some further research which supports my view:-
"Record UK is the largest direct provider of automatic door services in the UK. With over 90 directly employed service engineers, we provide a true 365, 24/7 provision of services.
Currently responsible for over 32,000 automatic doors, we are the contracted provider of services to a number of major UK National clients and more local and personal services to a highly diverse range of customers."
https://www.recorduk.co.uk/en/automatic-door-servicing-and-maintenance
"RECORD U.K. LIMITED
Company number SC124392"
"21 Aug 2023 Full accounts made up to 31 December 2022
View PDF Full accounts made up to 31 December 2022 - link opens in a new window - 31 pages(31 pages)"
Some extracts from this latest annual report from Record U.K.:-
"The principal activities of the company are the design, manufacture, supply, installation, service and maintenance of automatic door systems and aluminium shop fronts."
"During 2022 the business recorded turnover of £41,594,557 ..., gross profit of £14,543,988 ..., operating profit of £2,808,940 ..."
"Profit on ordinary activities before taxation 2,414,920"
https://find-and-update.company-information.service.gov.uk/company/SC124392/filing-history
O.K., not all of this is from just servicing-maintenance of autodoors, as it also installs etc.
But NWT also provides autodoors installations, and looks to have certain advantages that Record U.K. doesn't.
And Safetell's website has just put another two new articles on automatic doors at the top of its "Insights" section:-
"Insights
Keep up to date on our product news, business announcements and industry-related content on how to effectively and efficiently secure and maintain your organisation."
http://www.safetell.co.uk/insights/
"What are the different types of automatic doors?
08 February, 2024
What are the different types of automatic doors, what are their individual advantages and which automatic door might be right for your installation? At Safetell we are specialists in automatic door repairs, servicing, maintenance and installation.
If you’re considering installing automatic doors at your premises there are a number of factors you will need to consider. There are various types of automatic doors available, each of which may be more suitable for different settings and use cases. ...
• Automatic Swing Doors ...
• Automatic Sliding Doors ...
• Telescopic sliding doors ...
• Automatic Bi-fold Doors ...
• Automatic Revolving Doors ...
Which automatic door is right for me?
When considering the different types of automatic doors and what might be right for your premises there are several factors to consider.
Your location will be an important factor, with some automatic doors more appropriate for the space you have available. Cost is another key factor, with some automatic door systems being more cost-effective than others. The degree of accessibility required is also important to consider, along with the foot traffic that will be using the door.
A professional automatic door installation company will be able to advise you about what might be appropriate in your particular setting and how to get the most out of your budget.
Automatic door installation, service and maintenance by Safetell
As a leading UK supplier of bespoke security solutions for a wide range of organisations, Safetell provides a comprehensive design and installation service, that guarantees high-quality, efficient results in any situation.
Our comprehensive project management service can handle the entire process. With particular expertise in challenging site conditions and high-risk locations, we can ensure a safe and efficient installation that exceeds your expectations.
With our trusted automatic door servicing, repairs and maintenance service, our customers can avoid costly and inconvenient breakdowns.
We maintain a “repair not replace” policy, only replacing parts as a last resort when fixing them is no longer an option, saving you money. We’re system agnostic and provide advice on equipment regardless of the make or model.
You can be confident that your doors will be well-maintained and safe, and should a breakdown occur, we’ll be on hand to get them operating again in no time at all. ..."
https://www.safetell.co.uk/insights/what-are-the-different-types-of-automatic-doors/
"How much does automatic door installation cost?
08 February, 2024
Call our team today if you want an automatic door installation cost quote, or service – we are the automatic door specialists!
If you’re looking to make your building more accessible, secure and energy efficient, then installing automatic doors can be a great choice. Whether looking to streamline access to your office or retail premises or ensure that your building has the highest levels of security, carefully designed and installed automatic doors can make all the difference.
When you’re budgeting for automatic doors the cost of installation is an important consideration alongside the cost of the doors themselves. Automatic door installation cost can vary considerably depending on several factors. What will influence the overall automatic door installation cost and what might you expect to pay?
What determines the cost of installing an automatic door?
Automatic door installation costs can vary significantly depending on a range of factors at your site. A full site survey will be conducted by an installer who will take these into account before providing you with a comprehensive estimate.
Some of the factors they will consider when putting together your estimate include:
• The Site ...
• Size of the Opening ...
• Type of Motor ...
• Door Materials ...
• Door Features ...
What are the costs for automatic door installation?
Automatic door installation costs can vary considerably, ranging from a few hundred pounds to several thousand. An experienced automatic door installer will be able to provide you with a comprehensive estimate for the complete installation, including the cost of doors and other components after completing a site visit.
Automatic door installation by Safetell
If you’re considering automatic door installation, then the team at Safetell can help. ...
With our trusted automatic door servicing, repairs and maintenance service, our customers can also ensure their new doors are working as efficiently as possible for longer.
Contact us to find out more about our competitive automatic door supply and installation service and to book a site visit."
https://www.safetell.co.uk/insights/how-much-does-automatic-door-installation-cost/
"Our research is intended for professionals and institutional investors and is focused on the analysis of companies on AIM."
"Newmark Security Plc
25 JAN 2024
Interims: Further progress against 2025 Growth Strategy"
https://www.allenbycapital.com/our-research/
Allenby Capital's Company Note on NWT includes an excellent section on Safetell's autodoors market opportunity:-
"In Entrance Control, management identified the servicing of automatic doors as a major growth opportunity, twice the size of Safetell’s traditional markets. It added automatic doors and entrance control (speed lanes, speed gates, security portals and automatic doors) to its product and services portfolio in FY22.
Organisations have invested heavily in automatic doors over the past few years driven by numerous factors (including security, accessibility and building efficiency) for multiple applications, including shops, airports, hospitals, restaurants, office and apartment buildings. The pandemic drove demand further as automatic doors offer hands-free access to public spaces and reduce the risk of viral transmission. But organisations need to ensure that the doors are well maintained, and any problems promptly resolved. There are also some regulatory drivers.
Building owners have been subject to increased regulations around the safety of automatic doors used by the public. For example, EN 16005, in place since 2013, states that power-operated doors must be installed with safety sensors and door operators and maintenance has to be carried out by approved technicians annually. Failure to do so leaves owners potentially liable should an incident occur because a faulty door. While EN 16005 was drawn up for the EU a number of other countries have adopted it in the Middle East and Asia and in the UK it is known as BS EN 16005.
The global automatic door market was worth an estimated $18.4bn in 2021 (Source: IMARC Group) and forecast to grow to $30.1bn in 2027, representing a CAGR of 8.3%. Meanwhile a separate report estimated that the European automatic door sensor market was worth $305m in 2019 and will grow to $428m in 2027 (Source: Research and Markets). ..."
https://wp-allenby-2020.s3.eu-west-2.amazonaws.com/media/2024/01/20240125-Newmark-Security-plc-NWT.L-Allenby-Capital-Interims.pdf?c4004=on
Autodoors section of Allenby Capital's Company Note on NWT (continued):-
"... The UK automatic door market is characterised by a small number of large national suppliers/service providers (including GEZE and Record) and many smaller regional players. Unlike the smaller providers, Safetell is able to offer a highly responsive national service and is also more agile than the larger suppliers. Consequently, it has been able to take on some ad hoc work but has also successfully secured several multi-year agreements and is looking to convert the informal agreements.
Safetell has also benefited from its record in repairing and upgrading customer doors rather than simply replacing. And all its service engineers have been security cleared to BS7858, the UK standard for vetting people employed in the security sector.
Safetell is focused on the larger automatic door contracts that offer both initial installation and maintenance services, helping to grow its Autodoor Service Department. In FY23, services revenue from autodoor servicing and repairs increased nearly fivefold to £0.3m and FY24 started with £0.6m of quoted service and repair contracts. In FY23, it added a further 200 doors and it now provides call-out support across more than 2,000 doors. By adding to this base, operational gearing will result in improved margins as it has also invested in its service team."
https://wp-allenby-2020.s3.eu-west-2.amazonaws.com/media/2024/01/20240125-Newmark-Security-plc-NWT.L-Allenby-Capital-Interims.pdf?c4004=on
There are so many advantages of autodoors for businesses that making the decision should just 'slide into place naturally'.
This useful article from a couple of years ago actually lists 10/11 benefits:-
"The Importance Of Having Automatic Doors For Your Business In 2022
March 22, 2022
Automatic doors are becoming an increasingly common sight in a variety of businesses. There are many reasons for this, and many of them go far beyond just the convenience that automatic doors provide. Automatic doors present many positive benefits for businesses of all kinds, whether they simply want to make it easier for customers to enter, or if they are looking for ways to improve security and protect their employees. We will go over why we think the importance of having automatic doors for your business and the benefits.
The UK automatic door industry continues to grow at a rate of around 4% each year. With so many benefits to automatic doors, it is no surprise that businesses are deciding to add this technology to their premises.
In an era where the customer experience is considered a crucial part of success for any business, it is important to consider every aspect of what makes your business more convenient and user-friendly. This even comes down to the small details, like how your customers exit and enter your building. Automatic doors are a great way to improve your customer’s experience from the moment they set foot in your business.
Here are 10 reasons why you should consider installing automatic doors for your business in 2022:
1. Convenience ...
2. Environmentally Friendly ...
3. Extra Security ...
4. Improved Hygiene ...
5. Improved Accessibility ...
6. Aesthetics ...
7. Quick Evacuation ...
8. Added Safety ...
9. Fire Containment ...
10. Increased Customer Satisfaction ...
11. Versatility ..."
https://jmanny.com/importance-of-having-automatic-doors-for-your-business/
Though their counting is a bit 'Spinal Tap'! -
Spinal Tap - "These go to eleven...."
https://www.youtube.com/watch?v=4xgx4k83zzc
"Up to eleven"
https://en.wikipedia.org/wiki/Up_to_eleven
"AUTOMATIC SLIDING DOORS DIDN’T EXIST BEFORE STAR TREK
by Melissa T. Miller
Dec 14 2022 • 2:45 PM
Star Trek‘s technological legacy is vast. Kids watching back in the ’60s grew up and invented the cool things they saw in the show. Tablets, video calls, and flip phones are all real-life gadgets inspired by Star Trek tech. Food replicators and medical tricorders are not far off. But did you know that automatic sliding doors belong on that list as well?
Those of us who were not alive yet when the original series came out may have no idea that this technology blew people away at the time. Famed astrophysicist Neil deGrasse Tyson has even said it was the least realistic part of the show to him. When he watched as a kid, space travel and warp drive were believable enough. However, doors that knew when you wanted them to open seemed truly too good to be true. Let’s explore a bit about the history of those automatic doors, both in Star Trek and in real life. ..."
https://nerdist.com/article/star-trek-popularized-automatic-sliding-doors/
So Star Trek may have boosted the coming of automatic doors, in a case of 'life imitating art'.
And fittingly, there could also now be another element of that for NWT, with the film "Sliding Doors".
That classic film came out in 1998, just a year after NWT floated.
With the premise of the film being the dramatic difference that just a small variance can cause in our lives: in the film's case, involving a sliding door:-
"Sliding Doors"
https://www.youtube.com/watch?v=B6wJq9AZVfY
Whereas in NWT's case, it is now expanding in sliding doors etc.
And investing into NWT now could potentially have a life-enhancing effect.
"There is a tide in the affairs of men, Which taken at the flood, leads on to fortune. Omitted, all the voyage of their life is bound in shallows and in miseries. On such a full sea are we now afloat. And we must take the current when it serves, or lose our ventures."
William Shakespeare
https://www.brainyquote.com/quotes/william_shakespeare_395459