Appointment of Chief Operating Officer

18 November 2016

Toople Plc

("Toople" or the "Company" or the "Group")

Appointment of Chief Operating Officer

Toople Plc (LSE: TOOP), a provider of bespoke telecom services to UK SMEs, is pleased to announce the appointment of Mark Evans as Chief Operating Officer effective as of 21 November 2016.

Mark has more than 14 years' industry experience, having previously held senior positions at 02. He joined Toople shortly after the IPO and has been leading the Company's digital omnichannel sales and contact centre strategy since launch.

Mark will now lead the Toople customer engagement functions both from a people, software and channel marketing perspective, ensuring our back office process is best in class and focusing on delivering a great customer experience to small businesses that is aligned to their needs.

Following the positive market entry and success in the small business segment, the business is acutely aligned to delivering a seamless customer experience, as recognised by our above industry standard Trust Pilot scores. Our smart and well targeted digital marketing programs are the start of the customer experience journey, whilst this is pivotal to winning prospective new customers, the real customer experience doesn't start until purchase is made and the provisioning process begins.

The Company also announces that having successfully delivered the integration of the Group's proprietary bespoke telecoms platform, Merlin, into the business, Dave Breith has now come to the end of his consultancy agreement with Toople. Toople owns the full Intellectual Property Rights for this platform. Dave's last day with the Company will be on 18 November 2016 and the Board wishes him every success with his future business interests.

Andy Hollingworth, CEO, Toople Plc, said, "I am delighted with the appointment of Mark as Chief Operating Officer. Mark's experience is a considerable asset to the Group as he brings with him a wealth of industry and customer service experience. The expansion of his role comes at an exciting time in Toople's development, and I very much look forward to continuing to work together.

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For further information:

Toople PLC 0800 0499 499

Andy Hollingworth, Chief Executive Officer

Cairn Financial Advisers LLP 020 7 213 0880

Emma Earl / Rebecca Anderson, Financial Adviser

Vicarage Capital 020 3651 2911

Broker

Rupert Williams / Jeremy Woodgate

Redleaf Communications 020 7382 4730

Rebecca Sanders-Hewett toople@redleafpr.com

Sarah Fabietti-Dallison

Sam Modlin