Tyratech Com Shares Regulatory News (TYRU)

30 April 2014

TyraTech, Inc.

("TyraTech" or the "Company")

Natunex™ - the innovative insect control product for animal health premises launched across USA

Further to its 14 August 2013 announcement of a global distribution agreement with Novartis Animal Health US Inc. ("Novartis"), TyraTech, Inc. (AIM: TYR and TYRU), a life sciences company focusing on nature-derived insect and parasite control products, is pleased to announce the US launch of Natunex™, a new line of non-toxic biocides that provides highly effective and fast insect control in livestock and production animal facilities, where flies, roaches and other insects can spread disease and pose a significant health risk to livestock and farm animals.

The global market for insect control in food production premises (biocide products) is rapidly expanding with the intensification of animal protein production and the increasing threat of transmission of infectious diseases. The biocide market for animal health is expected to reach $900m to $1b by 2016 growing at a CAGR of close to 5%.

Natunex, which will be distributed by Novartis to its customer base throughout the US, is different from traditional insecticides that are formulated with synthetic chemicals. The active ingredients in Natunex are plant-derived essential oils that have natural insecticidal properties. These patented formulations deliver efficacy that's comparable or superior to chemical-based insecticides, while remaining safe for the environment and for use around people and animals.

The Natunex product line includes six formulations to control a wide variety of insects that can carry disease or negatively impact health. Two liquid formulations are available-Natunex Ready To Use Insect Killer and Natunex Drain Fly Killer. Natunex TechDust® is a powder-based product. Aerosol products include Natunex Crawling Insect Killer, Natunex Flying Insect Killer and Natunex Stinging Insect Killer.

An important benefit of the products is that they don't have the resistance issues that have developed with many chemical insecticides. Estimates are that nearly 1,000 species of insects have developed a resistance to chemical insecticides. Over time, a higher concentration of these products is needed to achieve the same level of efficacy, which increases the toxicity risk and the impact on animals and the environment.

Natunex kills by contact and studies show it frequently provided a quicker kill than the chemical insecticides it was compared against. The technology platform, developed by TyraTech, Inc. works by blocking specific tyramine neurotransmitter receptors that are only active in insects and parasites. These receptors are not active in humans and other mammals, which is why Natunex is non-toxic and poses minimal safety risk to people or animals.

As a non-toxic pest control solution that has been proven to be effective, Natunex represents an alternative for the growing number of farm and production facility managers who want fast, convenient insect control without the safety risks and drawbacks associated with chemical-based insecticides.

Bruno Jactel, Chief Executive Officer, said: "TyraTech is excited about delivering the Natunex product line, which addresses the increased demand from livestock producers for efficacious, safe and more practical solutions to control insects and parasites. The partnership with Novartis Animal Health will make Natunex immediately available across Novartis' network of US livestock producers, with a global roll-out forthcoming. In addition, this relationship demonstrates the effectiveness and quality of TyraTech's technology and products. Natunex represents a significant step forward in non-toxic, environmentally friendly and highly effective pest control."

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