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Licensing Agreement

8 Sep 2006 13:15

Bright Things plc08 September 2006 BRIGHT THINGS PLC("Bright Things" or "the Group") Bright Things Signs First Hardware Licensing Agreement 8 September 2006 Bright Things (BGT.L) today announced it has signed a worldwide licensingagreement with Radica Games Limited (NASDAQ: RADA) for its ASIC chipsincorporating the patented "Bubble Platform" technology which provides highlyinteractive experiences from a standard DVD player. Bright Things has receiveda licence fee for the software development kit and an up front payment againstan initial order quantity of ASIC chips to be shipped in early 2007. As thisorder is for an initial build of a new product scheduled for release in 2007, itis not possible to gauge additional orders for the chip at this time. The agreement is the first licensing arrangement the Group has entered into forthe technology and is part of a continued effort to roll-out the technology topartners looking to produce highly interactive DVD based products. Further to our preliminary announcement in June, the development of our firststandalone Interactive DVD Game "Lara Croft Tomb Raider - The Action Adventure"is progressing well and in accordance with expectations. Bright Things hassecured distribution for the product into various territories worldwide forrelease into the key Christmas selling period. Dominic Wheatley, CEO of Bright Things, said: "Bright Things is very pleased that Radica Games will be a developing a newproduct line that incorporates our ASIC chip and delivering interactive softwarethat will showcase our patented technology. Furthermore I am pleased with thedevelopment of our Interactive DVD Game Tomb Raider which is creating goodinterest. This is the first of a planned range of Interactive DVD games for2007. As always, a note of caution must be made, given the 'hit driven' natureof this market." Notes: The "Application Specific Integrated Circuit" (ASIC) chip is a custom chipdesigned for the "Bubble Platform". The "Bubble Platform" is a suite of technologies that enables full featuredinteractivity and game play experiences over traditionally static media deliverysystems (DVD Players, Video on Demand "VOD", etc). The Platform communicateswith external media players (DVD Players) and media delivery devices (set-tops)and extends the feature set of the media format (DVD and VOD) with computer likehardware and software control of the content. Included in this suite oftechnologies is a mature and easy-to-use set of Development tools. Leveragingthis suite of technologies, DVD and VOD publishers are able to provide userswith an interactive experience similar to PC applications or CD-ROMenvironments, an interactive experience far superior than DVD or VOD alone. For further information please contact: Bright Things PLC 0870 351 7770 Dominic Wheatley, CEO Ady Moores, CFO Matthew Tims, Publishing Director Corporate Synergy John Prior / David Seal 0207 448 4400 Brunswick Jonathan Glass / Mark Antelme 020 7404 5959 ENDS This information is provided by RNS The company news service from the London Stock Exchange
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