Seeing Machines Regulatory News (SEE)

Seeing Machines Signs First CAT® Dealer Agreement

Caterpillar-Seeing Machines Alliance Agreement - Dealers on board

Seeing Machines, (AIM: SEE), is pleased to announce that Wagner Equipment Co. has become the first Caterpillar distributor for its Driver Safety System (DSS). The DSS technology and services are to be sold to customers in the mining industry exclusively through CAT®dealers.

Seeing Machines' agreement with Wagner ensures that Wagner's mining customers will now have access to the experienced DSS sales and high standards of technical support they've come to expect from Wagner in Colorado, New Mexico and Texas.

There are over 20 CAT® dealers in the process of becoming Seeing Machines distributors and further updates will be announced as the distribution agreements are executed.

"Wagner Equipment Co. is excited to add Seeing Machines to our mining technology portfolio. We believe that the Driver Safety System (DSS) is industry leading technology that enables our customers to effectively address the risk associated with operator fatigue in their haul truck fleets. Wagner has four sites and 30 machines already equipped with Seeing Machines technology and we expect to rapidly grow our installed base. We want to quickly expose all our customers to the DSS because as we have seen with other mining technology solutions it is much easier to install the first system than to displace existing systems." Brian Rothe, Wagner Equipment Co.'s Technology Solutions Manager.

"We are very happy to announce the signing of our first Caterpillar dealer" said Ken Kroeger, CEO of Seeing Machines. "Supported by corporate Caterpillar representatives, we have been well received by the dealer network, and we look forward to working hand-in-hand with CAT® dealers to quickly establish all of the required DSS sales and technical capabilities. The alliance with Caterpillar continues to be our business model for sector engagement and we expect to continue to establish similar exclusive relationships in each of the key industry sectors where our head, face and eye tracking technology have application."

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About Seeing Machines

Seeing Machines, (AIM: SEE), is an AIM-listed technology company that specialises in operator monitoring and intervention technologies and services. Its software and engineering services are used in products and applications that range from devices that improve driver safety and save lives to assessing trainees in simulators and simplifying the relationships between people and technology. Seeing Machines technology is used worldwide across the automotive, mining, transport and aviation industries; as well as many of the leading academic research groups and transportation authorities. Seeing Machines is headquartered in Australia and has offices in Tucson, Arizona and San Francisco, California. The company counts Caterpillar, BHP Billiton, Freeport McMoran, MIT, Boeing and General Motors amongst its customers.