RIV.L Regulatory News (RIV)

PDMR

Instruction to Apex as trustee of the EBT

Frances Fahey

To sell all the shares that vested, and to transfer the cash proceeds to the Company, who will subsequently transfer the cash proceeds to the PDMR. Any income tax and national insurance liabilities will be paid by the PDMR.

Sean Breslin

To sell a proportion of the shares that vested in order to satisfy their income tax and national insurance liabilities immediately arising on vesting, and to transfer the balance of shares into the PDMR's name.

PDMR

Number of Awards Vesting

Number of shares sold by the EBT

Number of shares retained by PDMR

Total Shareholding

Holding % of Issued Share Capital

Frances Fahey

347

347

0

0

0%

Sean Breslin

14,750

6,933

7,817

7,817

0.009%

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

 Frances Fahey

2

Reason for the notification

a)

Position/status

 Group Chief Operating Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

River and Mercantile Group PLC

b)

LEI

2138005C7REHURGWHW31

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Ordinary shares of £0.003 pence each

Identification code

GB00BLZH7X42

b)

Nature of the transaction

1. Vesting of share awards under the River and Mercantile Group PLC Deferred Equity Plan; and

2. Sale of the vested shares.

c)

Price(s) and volume(s)

Price(s)

Volume(s)

1.

0 pence

347

2.

270 pence

347

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

29 July 2019

f)

Place of the transaction

London Stock Exchange

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

 Sean Breslin

2

Reason for the notification

a)

Position/status

 Group General Counsel and Head of Compliance

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

River and Mercantile Group PLC

b)

LEI

2138005C7REHURGWHW31

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Ordinary shares of £0.003 pence each

Identification code

GB00BLZH7X42

b)

Nature of the transaction

1. Vesting of share awards under the River and Mercantile Group PLC Deferred Equity Plan; and

2. Sale of a proportion of the vested shares to satisfy tax and national insurance liabilities.

c)

Price(s) and volume(s)

Price(s)

Volume(s)

1.

0 pence

14,750

2.

270 pence

6,933

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

29 July 2019

f)

Place of the transaction

London Stock Exchange