Malvern Intl Regulatory News (MLVN)

19 December 2016

MALVERN INTERNATIONAL PLC

("Malvern" or the "Company")

Strategic plan for 2017

Malvern International plc (AIM: MLVN), the provider of educational services in the UK, Europe and Asia, is pleased to announce its strategic plan for 2017. The focus will be on strengthening the current operation while planning for the future. Work is underway to improve and expand both the delivery and range of products and services offered by the Group. At the same time measures are being taken to improve the Company's administrative procedures and processes to ensure that it has a robust system that goes beyond the various regulatory compliance requirements and that can support the future growth of the business efficiently and productively.

Malvern's signature programmes such as English language, professional training and IT & Technology will remain the main focus for 2017. At the same time though, Malvern will also seek to expand into new geographic and customer markets. The intention is to deploy initiatives to broaden and diversify Malvern's supply base. Malvern is working on a number of exciting new programmes and education related products to be offered at both domestic and international level. Recognising the significant impact of the IT & Technology on education, Malvern is planning to facilitate learning and improve performance by adopting the latest educational technology including online training and mobile learning.

To support these initiatives Malvern will roll out a global brand campaign which is aimed at improving the awareness of Malvern's products and services, its distinguishing attributes and features as well as its achievements. By the end of the year and in preparation for 2017, new websites for the different campuses will be launched. The marketing of the Group is changing and a strong international marketing team is being put together. This team will include a marketing manager in each region who will market the Group's international offering to existing and potential international partners and customers.

Malvern intends to play an important role in helping the business community to achieve its broader social as well as economic goals through the provision of its educational products and services. In addition, it is the process of establishing its own community support schemes in the countries that Malvern operates.

ENDS