K3 Business Technology Group Regulatory News (KBT)

AIM: KBT

15 September 2015

K3 BUSINESS TECHNOLOGY GROUP PLC

("K3" or "the Group" or "the Company")

Major contract win

K3, which provides and supports software, hosting and managed services to the retail, manufacturing and distribution sectors, is pleased to announce a major contract win for its "ax l is fashion" solution with TriStyle Mode GmbH ("TriStyle"), a leading European mail order fashion retailer. The order has been secured through K3's channel partner in Germany and, significantly, it is K3's first order though a global systems integrator. The value of the software licence sale to K3 is not being disclosed for commercial reasons. The win is expected to generate ongoing revenues for K3 through licence support.

The contract represents the largest order secured to date through K3's channel partner network and is K3's first win in Germany, the largest market for fashion in Europe. The expansion of K3's third party sales network has a key focus for the Company over the last 12-18 months and remains a significant component of K3's growth strategy alongside its own direct sales.

The "ax l is fashion" solution has been developed by K3 to create a functionally rich solution to meet the needs of fashion retailers. Further K3 authored products, powered by the Microsoft Dynamics AX solution, with supporting K3 services, are in development.

David Bolton, CEO of K3, said:

"We are delighted that TriStyle, one of the leaders in the European mail-order market, has chosen our "ax l is fashion" solution. This significant win is also our first order through a global systems integrator. Sales through our channel partners are a key growth opportunity and we remain focused on driving these third party wins and continuing to develop our channel partner network globally."

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About TriStyle Mode GmbH

TriStyle is a leading European mail order fashion retailer, with brands such as Peter Hahn and Madeleine, covering the entire spectrum of high quality ladies fashion and accessories for the 45 plus target group. Headquartered in Munich, it is a joint venture with Primondo Specialty Group GmbH and entrepreneur Klaus Wirth.