DEV.L Regulatory News (DEV)

For Immediate release 7 December 2021

Dev Clever Holdings plc

("Dev Clever", the "Company" or the "Group")

Dev Clever enters into China with material contract win

Deployment of 20,000 VR devices pre-installed with the Group's Immersive STEM learning library

Dev Clever, a leading developer of online and immersive career guidance, learning and development platforms, is pleased to announce a material contract from Question What's Real ("QWR"), an Asia-based VR hardware manufacturer and distributor operating on behalf of the Chinese Academy of Sciences ("CAS"). The contract is for an initial 20,000 VR devices to be deployed to users in China, pre-installed with the Group's immersive STEM learning library.

The initial devices will begin to be distributed shortly after the Chinese New Year in February 2022. The Company will receive US$150 per device on an annual recurring SaaS subscription-basis. Subject to the success of the initial roll-out, there is an option to extend the partnership to include between 15,000 and 30,000 additional devices in 2022. In addition to the immersive STEM-based content, the VR headsets will also incorporate a healthcare app, developed by QWR and CAS, with the objective of reducing myopia through the use of VR.

Background on CAS and QWR

CAS, in conjunction with the Chinese Academy of Engineering - collectively known as the 'Two Academies' - functions as the national scientific think tank and academic governing body, providing advisory and appraisal services on issues stemming from the national economy, social development, and progress in science and technology.

CAS and the Jiangxi Provincial People's Government jointly established the 'Jiangxi Industrial Technology Innovation and Incubation Center of the Chinese Academy of Sciences'. This focuses on the major scientific and technological needs of Jiangxi's economic and social development. Nanchang, the capital of Jiangxi Province, is being positioned as the 'VR capital of the world'.

QWR, is a leading manufacturer, developer and distributor of cutting-edge immersive VR, AR, and MR devices and experiences with operations in multiple countries globally from Asia.

Chris Jeffries, CEO of Dev Clever, commented:

"As Dev Clever continues its global expansion, with a presence now in North America, India, the UK and the United Arab Emirates, we are very pleased to be adding a partnership in China.

"China, as one of the largest education markets in the world, has led education VC investment growth over the past five years and we are excited to be working with both CAS and QWR to further education in the sciences. CAS has an outstanding reputation and we are delighted to be partnering with such an esteemed international institution.

"As the world continues to emerge from the COVID-19 pandemic, we are seeing a marked increase in enquiries for our products and services from educational authorities globally. We are excited about the expansion of our pipeline and look forward to growing our presence in China and beyond."

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Notes to Editors:

About Dev Clever

Dev Clever Holdings plc, together with its wholly owned subsidiaries, is a software and technology group based in Tamworth, United Kingdom, specialising in the use of lightweight integrations of cloud-based VR and gamification technologies to deliver rich customer engagement experiences across both the education and commercial sectors. In January 2019, Dev Clever listed on the Standard List of the London Stock Exchange. The Group's core focus is the development and commercialisation of its core platforms - Educate (its primary focus) and Agency Services (its secondary focus).

Educate Division:

Through Educate, Dev Clever aims to reduce the global skills shortage by delivering an enhanced careers guidance service via its online platform, Launchmycareer.com, and virtual reality software (Victar VR). The business has established a global partnership with Lenovo to roll out its service worldwide, with offerings already on the market in the UK, US, and Canada. Dev Clever is also focused on the Indian market and has partnered with its National Independent Schools Alliance (NISA) and content provider Veative to provide a comprehensive service offering within Indian budget private schools. Through this, the business has been developing and has launched a direct-to-consumer offering in India.

Agency Services:

The Company's Agency Services division provides customers from the retail, brand and hospitality sectors with bespoke application and customisation of the Group's proprietary cloud-based products to incentivise consumer participation, increase engagement, improve transactional efficiencies, and enhance the user experience. The wealth of experience gained having successfully provided hundreds of digital consumer and employee incentive experiences for global brands, businesses, and educators via the Company's proprietary platform, Engage, is now focused on enabling employers to better engage with existing employees to up-skill them and to identify their future workforce via the Launchmycareer.com platform. The division is being re-branded to Launchmycareer.com Professional Services.

For further information, please visit www.devcleverholdingsplc.com