Coca-Cola HBC Regulatory News (CCH)

1.

Name of the issuer

COCA-COLA HBC AG

2.

State whether the notification relates to (i) a transaction notified in accordance with DTR

3.1.2 R, (ii) a disclosure made in accordance with section 793 of the Companies Act 2006, or (iii) in accordance with paragraph 26 of the Model Code

THIS NOTIFICATION RELATES TO A TRANSACTION NOTIFIED IN ACCORDANCE WITH DTR 3.1.2 R

3.

Name of person discharging managerial responsibilities/director

GEORGE KASSIS

4.

State whether notification relates to a

person connected with a person discharging managerial responsibilities/director named

in 3 and identify the connected person

N/A

5.

Indicate whether the notification is in respect of a holding of the person referred to in 3 or 4 above or in respect of a non-beneficial interest

THE NOTIFICATION IS IN RESPECT OF THE PERSON NAMED IN (3) ABOVE

6.

Description of shares (including class), debentures or derivatives or financial instruments relating to shares

ORDINARY SHARES OF CHF 6.70 EACH

7.

Name of shareholder(s) and, if more than one, the number of shares held by each of them

GEORGE KASSIS

8

State the nature of the transaction

SALE OF SHARES UNDER EMPLOYEE STOCK PURCHASE PLAN

9.

Number of shares, debentures or financial instruments relating to shares acquired

500 ORDINARY SHARES SOLD

10.

Percentage of issued class acquired (treasury shares of that class should not be taken into account when calculating percentage)

APPROX. 0.0001%

11.

Number of shares, debentures or financial instruments relating to shares disposed

N/A

12.

Percentage of issued class disposed (treasury shares of that class should not be taken into account when calculating percentage)

N/A

13.

Price per share or value of transaction

500 ORDINARY SHARES SOLD AT A PRICE PER SHARE OF £14.37

14.

Date and place of transaction

29 MARCH 2016 - LONDON STOCK EXCHANGE

15.

Total holding following notification and total percentage holding following notification (any treasury shares should not be taken into account when calculating percentage)

NO OF SHARES - HELD

UNDER EMPLOYEE STOCK

PURCHASE PLAN: c. 340

APPROX PERCENTAGE: 0.0001%

16.

Date issuer informed of transaction

29 MARCH 2016

23.

Any additional information

N/A

24.

Name of contact and telephone number for queries

JAN GUSTAVSSON

GENERAL COUNSEL & COMPANY SECRETARY

TEL: +41 41 726 01 37