Bango Regulatory News (BGO)

21 Sep 2005 07:00

Bango PLC21 September 2005 21 SEPTEMBER 2005 BANGO PLC ("Bango" or "the Company") TRADING UPDATE STRENGTHENING OF NORTH AMERICAN MANAGEMENT TEAM The Directors of Bango are pleased to report today that trading has progressedaccording to plan. The Company has made significant progress in all areas of thebusiness and, in particular, in building the international billinginfrastructure that will support future growth. As previously announced, theCompany has secured important relationships with Vodafone in Germany and withCingular and PayPal in North America, which have positioned Bango as a keymobile content enabler in these rapidly evolving direct-to-consumer markets.Further details of the Company's progress will be included in the announcementof Bango's maiden interim results for the 6 months ended 30th September 2005, onThursday 20th October 2005. As part of the Company's growing presence in the important North Americanmarket, Bango is also pleased to announce that it has recruited a Vice Presidentof Sales for North America, based in California. Bango has also appointed anexperienced manager with global responsibility for expanding its indirect saleschannel. Ray Anderson, Chief Executive of Bango, commented: "We are beginning to see significant changes in how brands view mobile - theywant to build a direct, interactive relationship with their consumers by havingtheir own branded mobile site. The strengthening of our North American team isentirely consistent with Bango's desire to enable content providers of all sizesto market, sell and deliver their products and services directly to users on allmobile networks." For further information, please contact: Bango plc ICIS LimitedTel. +44 (0)1223 472777 Tel. +44 (0)20 7651 8688 Mob. +44 (0)7802 442486Ray Anderson, CEO Tom MoriartyPeter Saxton, CFO Archie Berens About Bango Bango has developed and deployed an open, global, infrastructure platform thatenables content providers to market, sell and deliver their products andservices directly to mobile phone users on all mobile networks using the mobileInternet. This "direct-to-consumer" approach operates alongside the mobileoperator's mobile content portals. Leading mobile operators including Vodafone,Orange, Telefonica and O2 work with Bango to accelerate the growth of theirdirect-to-consumer business. The Bango platform has given cell phone subscribers in Europe and around theworld greater access to third-party content. Leading content brands are nowadopting the Bango Service to engage with all of their existing and potentialmobile customers directly - irrespective of mobile operator. For furtherinformation, go to www.bango.com. This information is provided by RNS The company news service from the London Stock Exchange