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Last checked at 
2 Nov 2017 13:31
ASOS Plc
(the "Company")
Director/PDMR Shareholding
Following vesting of the ASOS Plc Long-Term Incentive Scheme (the "ALTIS), measured over the performance period 1 September 2014 - 31 August 2017, the Company announces the following transactions in accordance with Article 19 of the EU Market Abuse Regulation. Further to the initial notification of this ALTIS award on 16 January 2015, the vesting is over conditional shares at nil cost, not options.
After these transactions, Nick Beighton, Chief Executive Officer has an interest in 150,503 ordinary ASOS Plc shares. Helen Ashton, Chief Financial Officer has an interest in 5,221 ordinary ASOS Plc shares.
1 | Details of the person discharging managerial responsibilities/person closely associated | ||
a) | Name | Nick Beighton | |
2 | Reason for the notification | ||
a) | Position/status | PDMR - Chief Executive Officer | |
b) | Initial notification / Amendment | Initial notification | |
3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
a) | Name | ASOS Plc | |
b) | Legal Entity Identifier | 213800H8DBB8JSKDW630 | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code | Ordinary 3.5p shares.
GB0030927254 | |
b) | Nature of the transaction | Acquisition of ordinary shares, following vesting under the ASOS ALTIS award made on 16 January 2015, of conditional shares at nil cost, measured over the period 1 September 2014 - 31 August 2017.
| |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
Nil | 33,614 | ||
e) | Aggregated information - Aggregated volume
- Price
- Aggregated total | N/A single transaction
| |
f) | Date of the transaction | 31 October - 1 November 2017 | |
g) | Place of the transaction | London Stock Exchange, AIM | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code | Ordinary shares of 3.5 pence each
GB0030927254 | |
b) | Nature of the transaction | Sale of all acquired ordinary shares following vesting, including sale of sufficient ordinary shares to meet tax and national insurance liabilities as a condition of the ALTIS vesting. | |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
£56.8403 | 33,614 | ||
e) | Aggregated information - Aggregated volume
- Price
- Aggregated total |
33,614
£56.8403
£1,910,629
| |
f) | Date of the transaction | 31 October - 1 November 2017 | |
g) | Place of the transaction | London Stock Exchange, AIM | |
1 | Details of the person discharging managerial responsibilities/person closely associated | ||
a) | Name | Helen Ashton | |
2 | Reason for the notification | ||
a) | Position/status | PDMR - Chief Financial Officer | |
b) | Initial notification / Amendment | Initial notification | |
3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
a) | Name | ASOS Plc | |
b) | Legal Entity Identifier | 213800H8DBB8JSKDW630 | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code
| Ordinary 3.5p shares.
GB0030927254
| |
b) | Nature of the transaction | Acquisition of ordinary shares, following vesting under the ALTIS award made on 16 January 2015, of conditional shares at nil cost, measured over the period 1 September 2014 - 31 August 2017.
| |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
Nil | 11,302 | ||
e) | Aggregated information - Aggregated volume
- Price
- Aggregated total
| N/A single transaction
| |
f) | Date of the transaction | 31 October - 1 November 2017 | |
g) | Place of the transaction | London Stock Exchange, AIM | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code | Ordinary shares of 3.5 pence each
GB0030927254 | |
b) | Nature of the transaction | Sale of sufficient ordinary shares to meet tax and national insurance liabilities as a condition of the ALTIS vesting. | |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
£56.8403 | 6,081 | ||
e) | Aggregated information - Aggregated volume
- Price
- Aggregated total |
6,081
£56.8403
£345,645.8643
| |
f) | Date of the transaction | 31 October - 1 November 2017 | |
g) | Place of the transaction | London Stock Exchange, AIM | |
For further information:
ASOS Plc Nick Beighton, Chief Executive OfficerHelen Ashton, Chief Financial OfficerGreg Feehely, Director of Investor RelationsWebsite: www.asosplc.com/investors
| Tel: 020 7756 1000 |
Instinctif Partners Matthew Smallwood / Guy Scarborough
| Tel: 020 7457 2020 |
JPMorgan Cazenove Michael Wentworth-Stanley / Caroline Thomlinson/ Bill Hutchings
| Tel: 020 7742 4000 |
Numis Securities Alex Ham / Luke Bordewich | Tel: 020 7260 1000 |
Background note
ASOS is a global fashion destination for 20-somethings, selling cutting-edge fashion and offering a wide variety of fashion-related content, making ASOS.com the hub of a thriving fashion community. ASOS sells over 85,000 branded and own-label products through localised mobile and web experiences, delivering from fulfilment centres in the UK, US and Europe to almost every country in the world.
ASOS tailors the mix of own-label, global and local brands sold through each of eight local language websites: UK, US, France, Germany, Spain, Italy, Australia and Russia.
ASOS's websites attracted 135.7m visits during August 2017 (August 2016: 117.5m) and as at 31 August 2017 had 15.4m active customers1 (31 August 2016: 12.4m), of which 5.2m were located in the UK and 10.2m were located in international territories (31 August 2016: 4.7m in the UK and 7.7m internationally).
1 Defined as having shopped in the last twelve months as at 31 August 2017
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