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Microsoft and RealNetworks Led the Agenda at ConfigCon(TM) Taiwan 2007; Event Attracted Record Crowd

16 May 2007 08:00

ARC International (LSE: ARK) today announced that ConfigCon(TM)Taiwan 2007 returned to its birthplace and attracted close to 400attendees, the largest in the event's history. Thirteen companiesspoke about a wide range of solutions that enable system-on-chip (SoC)designers to create low power chips for multimedia applications usingconfigurable media subsystems and cores. Headlining the event's agendawere senior executives from RealNetworks, Microsoft, NemeriX, and ARCInternational. ConfigCon Taiwan follows the successful ConfigConIsrael conference that took place in March, which attracted close to300 attendees. Next will be ConfigCon China 2007 that will take placein Shanghai on June 21st, and free registration is now available toqualified applicants. Visit www.configcon.com for details on eachevent in the 2007 series, including downloadable presentations fromConfigCon Taiwan 2007 and all prior ConfigCon events. £ The agenda for ConfigCon Taiwan 2007 included four compellingmorning keynotes: £ 1. Carl Schlachte, president and CEO of ARC, discussed the futureof SoC design and what technologies and design strategies engineersmust employ today in order to meet future application requirements.Schlachte also discussed how Taiwan's semiconductor industry isevolving and increasingly relying on technology innovation as a keydifferentiator against competing regions. £ 2. Doug Kaplan, vice president for Asia for RealNetworks (an ARCpartner), described a burgeoning handheld and wired multimedia marketin Asia, led by China. He pointed to statistics showing that 90percent of the peer-to-peer media content in China is in RealVideo orRealMedia Variable Bitrate (RMVB) formats. He also cited pent-upconsumer demand for multimedia content on portable media devices. £ 3. Lewis Boore, vice president of marketing at NemeriX (an ARCcustomer), cited a rapidly growing market for ultra-low-powersemiconductor chips for Global Positioning System (GPS) andlocation-based services. NemeriX produces innovative ARC-Based(TM)chips that enable handheld and vehicular-mounted devices to determinetheir longitude, latitude, and altitude to within a few meters ofaccuracy from satellite signals. £ 4. Dr. Jason Ma, general manager at the Microsoft TechnologyCenter in Hsinchu (an ARC partner), demonstrated an impressivehigh-definition photo interchange format that preserves the entiredynamic range of a captured image in a file that is half the size of aJPEG. He also described the vision and strategy for Microsoft's newDigital Rights Management offering, PlayReady. £ About ConfigCon(TM) £ ConfigCon is a global developer conference that informs SoCengineers on hardware and software solutions based upon configurableprocessor technology - the industry's fastest growing microprocessorarchitecture according to industry analysts. 1,000 people attendedthree ConfigCon events in 2006. For 2007 ConfigCon is expanding to newlocations. Visit www.configcon.com to stay informed about venues,agendas, registration information, and copies of speakerpresentations. £ About ARC International plc £ ARC International is the world leader in configurable subsystemsand CPU/DSP processors that are used by semiconductor companiesworldwide to create system-on-chip (SoC) designs that provide astrategic competitive advantage. ARC's patented configurable productsare smaller, consume less power, are less expensive to manufacture,and provide a higher degree of differentiation over what can becreated using "fixed architecture" core alternatives. £ ARC International maintains a worldwide presence with corporateand research and development offices in California and St. Albans, UK.For more information visit www.ARC.com. ARC International is listed onthe London Stock Exchange as ARC International plc (LSE: ARK). £ ARC and the ARC logo are trademarks or registered trademarks ofARC International. All other brands or product names contained hereinare the property of their respective owners. This press release maycontain certain "forward-looking statements" that involve risks anduncertainties, including the development, implementation, and releaseof features described herein. These are at the sole discretion of ARCInternational. Licenses from 3rd parties for certain software andessential patents may be required depending on licensee'suse/implementation. For other factors that could cause actual resultsto differ, visit the company's Website as well as the listingparticulars filed with the United Kingdom Listing Authority and theRegistrar of Companies in England and Wales. Copyright Business Wire 2007

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