RE: Investors26 Nov 2021 20:46
Hi Gizmo555 well Tks
For anybody new
6. How does the distribution network work? Novacyt’s sales force seems very strong in the UK, with heavy recruitment, but how big/effective are the distributors in the rest of the world?
As previously presented, we have a very well-established distributor network, with more than 400 distributors currently. This distributor network is essential for our growth strategy going forward. The channel represented approximately 35% of our business, without the DHSE contract, in the first half of the year. Its geographical distribution is also very well balanced, with revenues in the Americas, including Latin America, of approximately 30%; EMEA, which includes Europe, Middle East and Africa, with approximately 55% – of which 25% is UK and Ireland – and in Asia we have 15% of our distributor business.
The indirect sales channel is one of our key enablers for our global presence. If we look into our direct sales, it generated 65% of revenues, again without the DHSE contract, in the first half of 2021. As mentioned during my presentation, a well-balanced sales channel mix will enable our future growth. Increasing our market access is a key pillar of our commercial strategy in increasing our share of all of that customer base and generating market share gains.
And comes from this
http://novacyt.com/wp-content/uploads/2021/09/Investor-meeting-QA-August-2021-ENG.pdf
Much of interest in this.