RE: The future of Podcasting is very bright10 Feb 2026 20:44
No agenda here — just a balanced view.
I’m not one of those posters who repeatedly claims they’re “buying more” while ignoring the fact that most people sell and buy back regularly. That’s perfectly fine, but constantly presenting it as buying with new money is misleading.
I want AUDIOBOOM to do well and I hope the deals they’re making feed through into better numbers. The wider audio market is still moving — Spotify has recently been focusing on profitability and expanding creator tools and video podcasts rather than chasing expensive exclusives, which shows how the sector has matured.
For what it’s worth, if AB does hit £13 I’d be relatively happy, but there’s also a chance the SP could iterate higher over the next couple of years if the business executes well and continues to make astute deals.
Constructive, not ramping