RE: Price paid24 Feb 2022 12:09
For some more context, according to the US department of agriculture economic research service, in 2019 there were around 36000 food and drink manufacturing and processing facilities in the US alone (from about 31,000 different companies). Of those 36,000 facilities / 31,000 companies in the US only a handful will have a significant market capitalisation. ANIC are invested in about 15-20 startups. The likelihood that any of them will make a significant market impact in this vast ocean of competitors is tiny. Alright, they are bringing something different to the table (literally) but there is no obvious reason (to me) which would lead to the conclusion that a start-up novel food manufacturer has any better chance of making a significant dent in the market than the myriad of conventional competitors who have failed to achieve this. So 6p or 8p may well be a fantastic entry point, but it's significantly more likely to drop to 0p than it will accelerate to ££££'s. I keep saying, you've got to be in it to win it, but I would also encourage everyone to remove their blinkers - just because you are heavily invested and want this to do well and the fact there is a plausible narrative, does not mean that it is remotely likely to work out well. Looking at the existing food/drink market should be a pointer that whilst the overall market size is huge and there are a few huge players in this market they are in the tiny minority. Globally there are 100,000's of food processors bumbling along doing not a lot for investors (I have no doubt many of them started with high hopes). It is hugely more likely that our motley crew of investments will end up in this latter category (or fail altogether in common with most startups).