ZYT sensors in opticians25 Nov 2015 12:01
This is very nice - the future for shopping is here, incorporating a ZYT sensor:
Http://www.essentialretail.com/news/article/5654298262a26-touchscreen-mirror-proves-a-differentiator-for-london-optician
"Touchscreen mirror proves a differentiator for London optician
A London optician says his store stands out from competitors thanks to the use of a touchscreen mirror, which allows customers to easily share their photographs with friends and family via social media.
Published: 09:10:26 on the 24th Nov 2015
A mirrored point of sale system installed in a London optician store is allowing customers to buy their glasses in a new way and share their new look with friends and family, via social media.
High street optician Kite GB has launched a new system that allows shoppers to explore different ranges using touchscreen technology, take photographs of themselves and then post them on Twitter, Facebook, Instagram and other social media platforms in order to receive feedback from people they know.
The technology used incorporates a Zytronic PCT sensor and an ultra-thin LCD digital signage monitor supplied by integration partner Display Technology. A Logitech HD Pro C920 web camera is also built into the display.
Asad Hamir, Kite GB CEO, explained: "The vast majority of dispensing opticians haven’t considered how technology can help them engage with their customers. We really wanted to enhance the user experience and provide an environment that is conducive to social sharing."
The unit has proved popular with customers, he added, since it appeared in the store for the first time earlier this year. He also described the technology as “a great differentiator� for his business.
"It allows customers to get advice on the products they are thinking about purchasing from the people that matter most to them, not just the store staff.""