RE: Only launched in January. Now to close.8 Jul 2023 20:33
Asos worked out nicely for me overall. Personally, I buy at a level it’s previously bounced from, and if it continues falling, the trend is gone and I get out and stop the loss. I don’t stick around kidding myself with “it’s only a paper loss”- once it’s gone, it’s gone.
Had you realised the “paper loss” when you were £10k down, you’d have been in a better position now, would you not?