RE: Onwards and Upwards25 Mar 2021 13:48
Keep in mind that Boohoo Group own Boohoo, BoohooMan, Prettylittlething, Nasty Gal, MissPap, Karen Millen, Coast, Oasis, Warehouse, Burtons, Dorothy Perkins, Wallis, Debenhams with Debenhams Beauty and brands like Mantaray, Maine, Principles, etc.
Boohoo bought Nasty Gal for £20 million and increased its revenue to £100m within two years.
They have a huge task ahead with the Debenhams beauty and Debenhams brands as well as the Arcadia brands Burtons, Dorothy Perkins and Wallis. If anyone can do this, it's Boohoo. More importantly they'll make these brands current so customers will want to buy them.
I have held Boohoo since 2015, watched their commitment to fix mistakes and get them more than right. I have also seen how passionate and driven they are with the business and their excellence at integrating new brands.
Throughout all this they have managed to retain excellent gross margins, excellent return on capital employed and excellent return on equity.
I am happy to have £1.2m invested in the Boohoo Group business. I look forward to watching them grow the business and my investment with it.