RE: Barclays cuts target price to 300p24 Jul 2024 17:17
Treat investing in shares like a business, your business.
This will help you to consider the negative points and not rely on positive points.
Shares are "cheap" for a reason, because they're no longer growing, they are in debt and they're making no profits.
The £50 share price was when Asos was growing, had no debt and was making profits.
The present share price reflects the Asos business as it is now. The present share price could go even lower. There's no volume in Asos, Boohoo, Revb, shares because nobody wants them.
Mike Ashley has bought Asos, Boohoo, Currys, AO World, etc to get them to use the Frasers PLus Payment System instead of Klarna. Klarna is worth more than 30bn and Ashley wants a foot in this.
Asos, Boohoo, REVB have loads of competition now. Everybody is online, M&S, Next and it's very easy to set up an online business.
The chances of Boohoo, Asos and Revb turning around is huge. Hence huge risk, your choice.