RE: Huge Growth Potential9 Feb 2022 15:05
Unlikely. Their own website shows they only have new stores in Scotland, Wales and South East England. Not exactly lucrative Egg-Free markets.
Concessions in supermarkets are fighting against in store bakery products. Without a need for the cake to be egg-free, consumers will buy from instore options. Egg-free isn't vegan, most Cake Box product is covered in fresh cream.
Shop staff are franchise owners and have bias.
Don't get me wrong, I think it's a healthy business with a good business model, but growth will be extremely hard to achieve.
P/E of 10 is closer to realistic.