RE: Williams F1 Sponsorship ROI22 Oct 2025 07:25
Williams are one of the most popular teams (causal observers may not appreciate that from their performance in recent years, though they wouldn't be aware of the teams history etc). The point still stands though... great exposure but the logic and numbers mean it is nothing but a feel good moment. People who watch f1 -> In countries where MP is available readily -> Who are also into health/fitness -> Who will actually convert = Next to nothing.