RE: Proactive presentation30 Jun 2025 10:46
All sounding very positive for the year ahead.
On the final slide, re 737, it mentions 'KOL advice' - for info: "Key opinion leaders (KOLs) are external experts, such as healthcare providers, insurance professionals, patients, caregivers, and others who can share valuable expertise, opinions, and perspectives in managing a disease state.
KOLs play a critical role in assisting pharmaceutical, medical device, and similar companies in making informed decisions across the entire product lifecycle, including drug development, clinical trials, clinical research, regulatory compliance, and commercialization.
KOLs are sometimes defined narrowly as physicians specializing in, for example, a particular branch of medicine such as cardiology or rheumatology. However, the modern concept of a KOL has broadened to include just about anyone impacted by certain disease states."
https://www.extendmed.com/news-and-resources/kol-management