RE: Retort to David Ash10 Feb 2024 16:17
David Ash: a major reason Supreme went up is that it is majority owned by one person, its CEO. There is a tiny free float, and they announced a £1m share buy back. That is what drove the movement.
They are different companies entirely. "Too many restarts" is not the reason for the company's share price as it stands. Changing strategies is what has ultimately saved this business and allowed it to remain in operation today. Pivoting does not have to be a costly affair. In this case it has caused the company to generate more revenue than it ever has in the past.
I'm not sure what point exactly you are trying to make, but the comparison to SUP is not a particularly effective one.