RE: Why so Gloomy1 Apr 2024 16:00
To think the company is doomed just because it has 4000 employees is ridiculous. If you do the maths as you suggest with say Next for example we look in far better shape.
Superdry revenue approx £600m/ 4,000 employees so group revenue £150,000 per employee
Next revenue approx £5.8bn/46,7000 employees so group revenue £124,000 per employee.
Of course we all know there's much more to it than this and the fact that Next is making sheds loads of money highlights the point but Superdry is in a transitional period and it's not all doom and gloom as some in here would have you believe. Next has to contend with high rents, business rates etc and has shown it can be done and you can make money. Superdry now needs to do the same. Whether they can or not remains to be seen.