Gendrive AIHL test massive market potential18 Mar 2022 15:40
Commercialisation of the Gendrive AIHL test has begun, starting with the NHS, then Europe and onwards to ROW and USA. Just a reminder of the potential, remember there are cost savings for the health services that use the Genedrive AIHL test (avoids very expensive cochlear implants) plus the huge bonus that babies ending up in ICU can be prottected from unnecessary hearing loss by using this test.....
Market Opportunity :
• Approx 90,000 babies admitted each year to NICU in the UK
•
Assume ‘Western World” market opportunity 1.25M tests / year
• Test economics --<£10 to make, £35 to distributors, £50 --£85 direct depending on
reimbursement / country
• Approx 1:500 carry the mutation (Preliminary UK Biobank study of 500,000
individuals)
• Based on this mutation frequency approx. 2500 3000 babies could be prevented
from going deaf every year in EU/USA
• Global market value estimated at £40 --£65M per year depending on route to market