LeoVegas what value would you give it?27 Apr 2022 21:15
Looking at the gambling market and came across unlisted LeoVegas who work with Playtech. We are all reasonably familiar with gaming companies so what value would you give to LeoVegas?
Playtech, a gambling technology provider, has recently entered into an agreement with LeoVegas to provide casino content. The complicity between two big names in the gaming sector is being hailed as a key milestone for both organisations, as this symbiotic business relationship enables them to expand their reach in a medley of regulated regions.
One of the biggest names in the business, Playtech are the minds behind titles at iGaming sites such as Age of Gods, Quantum Roulette and The Mummy Books of Amun Ra feature. They specialise in classic casino games such as slots, poker, bingo and lottery, but also provide a number of live gambling products and sports betting. One of the key components in their success is providing up-to-date tools to optimise cross-selling possibilities, yield and customer loyalty. The deal with LeoVegas strengthens Playtech’s hand with titles such as the popular Slot City, Realto & recently released Panda Party now a part of their portfolio.
Game Developer LeoVegas is a renowned name in the world of both casino gaming and slots. Similar to Playtech, they provide the resources required to extend user engagement, player retention, conversion and gaming revenue via their patented and customizable gaming content. The partnership will bolster LeoVegas distribution capabilities significantly, and they look forward to capitalising on the numerous opportunities that will arise for both parties.
The collaboration between Playtech and LeoVegas emerges during the ongoing fight to acquire Playtech. One-time Formula One team boss Eddie Jordan, the Irish businessman will not buy it. Citing unease that the deal would be blocked by a group of Asian investors who have already pumped money into Playtech, there remains doubt about who will take over the gambling company.
Australian betting company Aristocrat is also out after the 75 per cent threshold required to ratify the £2.7bn deal was not met at a recent shareholder meeting.