RE: 68p12 Sep 2022 18:55
It’s about perspective, you may tell the story from the 4p angle and you’ll land on Wigwammer’s viewpoint. I agree, for that aspect of the story the have management navigated successfully. For me, however, the next chapter is about evolving the story, communicating regularly, creating momentum and garnering positive and robust sentiment amongst the shareholders and market. It’s this part of the story that has fallen short of in my view, and evidenced by today’s share price action and the persistent decline over the last year, that of the market too.
To my mind, the board should be developing the story, focusing more keenly on the wording in RNS’, and keeping the market more closely and more regularly informed with how the business is developing.
Communications are so important, and should have kicked on since 68p. There was a real opportunity to drive that positive momentum and it was missed - the story is key, what does the market perceive - the output of that perception is the share price.
I too hope that the future is a glowing one, and to get there the board need to communicate more effectively, so that value is more accurately represented by the sp and market cap.
I trust very few shareholders can be happy with the price action over the last 12 months, yes business has stabilised; that’s old news, what’s next. More Director buys on the way down would have been a material demonstration of confidence imo. But as always I could be wrong, fantastic communicates and regular directors buys may have done nothing.