RE: RE: Sticky revenues???3 Apr 2024 09:05
Yes, this news is worrying, and a disaster for the share price, but it sounds as if the deal was terminated from Itaconix's side.
If John Shaw was only concerned with the share price, he could have signed a new deal, kept the revenue numbers up, wouldn't have to deal with the fallout, and he could have kept looking for higher margin deals with new customers elsewhere.
(This post is for long-term investors. If you're a short-term trader then tough luck, you got screwed)
So why would the CEO terminate a deal with a customer which represents 33% of the company's revenue?
We only have supposition at this point, and your views will be coloured to a significant extent by how much the share price has fallen (which is likely all driven by PI sentiment), but I think tend to believe John when he talks about taking a short-term hit for greater growth later on.
It might delay breakeven/profit projections by a year, but if it means that ITX will generate greater margins in 12 months' time then it will be worth it.
If ITX are to grow as we all hope, they will be constrained by production capacity, and it will require more money to extend capacity. By losing a significant lower margin customer, that frees up capacity for higher margins, thus increasing profitability and delaying the need to invest capital into production facilities.
What it comes down to is whether you trust John and the board to be acting in the company's best interests. Ignore the short-term hit to the share price (again, based purely on PI sentiment), and consider whether this was a smart decision for the longer-term running of the company.
One more thought: if the share price hadn't dropped, how would that change your perception of the RNS? Given that the share price drop is all PIs selling, the drop becomes a self-fulfilling prophecy.