yes, if the growth of the pie outstrips the proportion of the decrease of the slice. but in the end, there is a boundary. costs will always get to a point where they need to be reduced.
yah "Royal Bank of Scotland said it swung to a third-quarter loss after making a £900m provision for payment protection insurance. In the three months to 30 September, the bank made an operating loss before tax of £8m versus a £961m profit in the same period a year ago."