also: interesting: the battle for "managing money for regular people"20 Feb 2020 16:42
"
In what the Wall Street Journal is calling “the biggest takeover by a giant U.S. bank since the 2008 crisis,” Morgan Stanley said it is buying E-Trade Financial “in a $13 billion deal that will reshape the storied investment bank and firmly stake its future on managing money for regular people. The all-stock takeover, set to be announced Thursday, will combine a Wall Street firm in the late innings of a decadelong turnaround with a discount broker built on the backs of dot-com day traders.”
Morgan Stanley CEO James Gorman told the paper, “This isn’t about legacy-building; it’s about getting [Morgan Stanley] ready for prime time.”
"