2021 Banker3 Jan 2021 10:11
I've searched for a big winner for 2021, there are plenty of themes, renewable energy, rare earths etc etc but I can't find anything better than Zoe. Everyone seems to agree that CBD will be THE biggest consumer growth market in history. Zoe has something very special, a great product, a great brand, and something that the market has not woken up to yet, a level of expertise in complying with all the regulations way beyond all of the competition plus several patents that give them a serious competitive advantage. How did a minuscule unknown company like Zoe ever win deals with huge groups of stores and international distributors - simple, they are the only company that has fully compliant products. Their task now is to ramp up production and fill the enormous distribution channels they have won which will produce billions of pounds in profits. It may take several years but it is going to happen and share price targets of £35 and £50 are not as silly as I first thought. I think this will be the year that the market discovers Zoe. Happy New Year to all Zoe shareholders.