Advertising16 Mar 2022 15:01
I hold shares in Voyager Life and just saw a 30 second television advert for British Cannabis and wondered if it was part of Voyager. It isn't. It started as a company in 2015 and is obviously looking to develop. I can appreciate television advertising may be costly but for those interested in buying CBD products I'm sure that 30 second advert will have given the company a lot of attention, with related sales of their products. I bought into Voyager as I was impressed by the information coming from the management and the belief they would be breaking into and developing an untapped market. I don't know if the products from the two companies are similar but I felt disappointed when I discovered the advert for cannabis products didn't relate to Voyager Life. It seemed like British Cannabis had stolen the march. Regardless, I will likely top up my small holding in Voyager when I have the means/news from the company.