Mulberry shares rise amid strong second-half sales growth

(Alliance News) - Mulberry Group PLC on Monday reported annual sales growth driven by a strong second-half performance, as it credited its trading to the continued execution of its "Back to Mulberry Spirit" strategy.

Shares in the luxury handbag maker were trading 10% higher at 110.00 pence on Monday afternoon in London.

The Somerset, England-based company reported a 5.6% uplift in sales for the financial year ended March 28, with sales rising 5.7% at constant currency.

Driving this improvement was a solid second-half of trading, as revenue rose 13% on a reported basis, and by 14% at constant currency.

Further, Mulberry noted that all of its end markets recorded positive like-for-like sales growth in the second half.

The company attributed its performance to the continued execution of its "Back to Mulberry Spirit" strategy, which aims to simplify the business, reignite the brand and boost customer connection.

Mulberry noted its approach is resonating with its customers, adding that it has been backed up by a number of brand and product initiatives.

"This has been a year of decisive progress. Despite a challenging economic and geopolitical environment, we have delivered growth across all channels and geographies, with clear momentum right across the business. This performance reflects the disciplined execution of our 'Back to the Mulberry Spirit' strategy, and demonstrates that our turnaround is firmly underway," said Chief Executive Andrea Baldo.

"While we remain focused on the work ahead, we are building momentum at pace. We are confident in our strategy and in our ability to build a sustainable, profitable business for the long term," the CEO added.

By Christopher Ward, Alliance News reporter

Comments and questions to newsroom@alliancenews.com

Copyright 2026 Alliance News Ltd. All Rights Reserved.

Mulberry Group